Fragrances will register muted constant value growth over the forecast period. If inflation remains high, consumers will continue to cut back on discretionary spend for products such as fragrances, which can be expensive in comparison with other beauty and personal care products.
Increasingly cross-border sales are negatively impacting domestic value sales of fragrances and in particular premium fragrances. A significant number of consumers buy fragrances online through portals such as the US Amazon website and then have the fragrance delivered to the address of a US-based courier which has an agreement to deliver products to the Dominican Republic.
Unisex fragrances have not taken off in the Dominican Republic and it is unlikely that this will happen over the forecast period. Marketing has been ineffective and the messaging unclear.
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Understand the latest market trends and future growth opportunities for the Fragrances industry in Dominican Republic with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Fragrances industry in Dominican Republic, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of men's, women's and unisex mass and premium fragrances as well as fragrances sets/kits. The distinction between mass market and premium is normally price and label/positioning (mass fragrances rarely carry a designer label) and distribution. Also includes hair fragrances with a primary function of making hair smell good and not to be confused with hair oil and other styling/conditioning products with hair fragrances, whose primary function is to either condition or style over fragrance.See All of Our Definitions
This report originates from Passport, our Fragrances research and analysis database.
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