Ice cream sees ongoing growth opportunities in Indonesia, particularly in terms of penetration across distribution channels. An increase in impulse purchase opportunities and occasions will help such growth, alongside ongoing price competition and discount deals to stimulate sales.
Innovation in flavours will remain important to drive sales in impulse ice cream over the forecast period. In addition to traditionally popular flavour variants, we also expect more unusual innovations.
Ice cream is not really a common product associated with e-commerce, but some potential remains for this channel. Notably, this will be within the higher-income segment of urban consumers who have sufficient refrigeration capacity at home to do large online shops, to be conveniently delivered to their homes.
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Understand the latest market trends and future growth opportunities for the Ice Cream industry in Indonesia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Ice Cream industry in Indonesia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Ice Cream
Ice cream is the aggregation of frozen yoghurt, impulse ice cream, plant-based ice cream, unpackaged ice cream and take-home ice cream. Frozen desserts is included in Passport’s Staple Foods research. Please note that soft serve ice cream from ice cream dispensing machines sold at foodservice outlets (e.g. fast food or ice cream parlours) is entirely excluded.
See All of Our DefinitionsThis report originates from Passport, our Ice Cream research and analysis database.
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