Innovation and the search for healthier products for dietary reasons are likely to drive consumers’ purchasing choices in the forecast period, although consumers are unlikely to give up ice cream as an indulgence. Veganism, and the choice of vegan ice cream options, is in its infancy in Colombia, but showing signs of momentum.
Private label is expected to gain momentum in ice cream in the forecast period, offering further levels of sophistication already achieved in other categories like dairy. According to the trade press, Helados San Jerónimo is the manufacturer chosen to help hard discounters reach another level in ice cream and add dynamism to the category in terms of volume sales.
While ice cream does not have one target audience in age terms, players are likely to continue to cater to adult consumption preferences and push for collaborations and premiumisation. The development of a Polet Baileys special edition ice cream is in line with this strategy.
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Understand the latest market trends and future growth opportunities for the Ice Cream industry in Colombia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Ice Cream industry in Colombia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Ice Cream
Ice cream is the aggregation of frozen yoghurt, impulse ice cream, plant-based ice cream, unpackaged ice cream and take-home ice cream. Frozen desserts is included in Passport’s Staple Foods research. Please note that soft serve ice cream from ice cream dispensing machines sold at foodservice outlets (e.g. fast food or ice cream parlours) is entirely excluded.
See All of Our DefinitionsThis report originates from Passport, our Ice Cream research and analysis database.
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