Retail volume sales of coffee are expected to continue to decline throughout the forecast period. In the early forecast period in particular, price rises will continue to drag down demand.
Foodservice sales are expected to record volume growth in the forecast period, along with the end of the pandemic. Nevertheless, foodservice volume sales are not expected to return to the pre-pandemic level at any point in the forecast period, as some consumers expected to continue working from home or following hybrid, more flexible working patterns.
As a cross-industry trend, responding to sustainability has become a must in Japan. Although environmental awareness amongst Japanese consumers is generally lower than in other countries, it is gradually increasing.
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Understand the latest market trends and future growth opportunities for the Coffee industry in Japan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Coffee industry in Japan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of fresh coffee and instant coffee. Please note that foodservice sales of coffee are volumes sold to the on-trade (foodservice) sector and not those sold to the consumer.See All of Our Definitions
This report originates from Passport, our Coffee research and analysis database.
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