Dishwashing is expected to recover in 2024 and beyond, with automatic dishwashing anticipated to experience significant volume and value sales growth due to its convenience. Slower unit price growth and an increase in disposable income are projected to boost sales of automatic dishwashing tablets, especially with the availability of larger package sizes at a lower per-unit cost.
Dishwashing has the potential to increase the share of sustainable and eco-friendly products. However, effectiveness remains crucial for many Finns.
Novelties are expected to attract consumer attention in the dishwashing category, with a continued emphasis on effectiveness. Products like Fairy's effectiveness in short cycles, Fairy Giga Pack with lower per-unit cost, and Fairy Deep Clean are anticipated to gain market share.
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Understand the latest market trends and future growth opportunities for the Dishwashing industry in Finland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Dishwashing industry in Finland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of hand and automatic dishwashing products and dishwashing additives.See All of Our Definitions
This report originates from Passport, our Dishwashing research and analysis database.
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