Sun care will register healthy constant value growth over the forecast period, in what is an immature product area, with plenty of room for further growth. An increasing population will also support volume sales.
There will be an increasing blurring of lines between sun care and other beauty care products, such as facial make-up and skin care products, with these products habitually now containing high levels of sun protection. This could in particular dampen volume sales of adult sun care, as for example, if a woman wears a facial moisturiser with high sun protection, she will have no need for sun care.
Products offering higher sun protection factor are expected to continue to gain ground in sun care over the forecast period. Growing awareness of the risks of sun exposure poses in terms of skin cancer will support increased value sales.
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Understand the latest market trends and future growth opportunities for the Sun Care industry in Pakistan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Sun Care industry in Pakistan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of sun protection, aftersun, self-tanning products and baby and child-specific sun care.See All of Our Definitions
This report originates from Passport, our Sun Care research and analysis database.
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