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Informa x EMI Breakfast Meeting: Seoul

Seoul, South Korea - Room 204, 2nd Floor, KINTEX 1 (Korea International Exhibition Center)
Sunny Moon Profile Picture
Sunny Moon Research Manager
Kevin Han Profile Picture
Kevin Han Research Analyst

Session date and time:

12 Jun 24 | South Korea Time: 10:00 AM - 12 Jun 24 | South Korea Time: 11:15 AM

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Business Breakfast events are designed for industry professionals to participate in engaging insights-driven panel sessions delivered by industry partners, and to take advantage of the networking opportunity – all in under an hour across various cities! At Informa/ Saladplate Business Breakfast events you can expect sessions covering market trends across various sectors of the Hospitality, Food & Beverage industry with a diverse range of speakers and topics.

Session title: Global Foodservice Trends 2024
Session description: Topic 1: Food E-commerce Market Analysis
The Food E-commerce market is witnessing significant growth worldwide, with Korea being no exception. This analysis delves into various aspects of this burgeoning market. Firstly, it provides an overview of the Food E-commerce landscape, highlighting its key features and growth drivers. Then, it explores the distribution channels favored by brands in categories such as snacks, chilled products, frozen items, and meals. A comparative analysis of Food E-commerce markets in the UK and the US sheds light on differences and similarities, offering valuable insights for stakeholders. Additionally, the study presents case studies of brands that have achieved remarkable success through effective strategies in the E-commerce channel, both globally and domestically. Finally, it discusses future directions for Food E-commerce, outlining potential trends and opportunities for further growth and development.
Topic 2: Opportunities for Recovery and Expansion in the 2024 Domestic Foodservice Industry through Global Consumer Foodservice Trends
As the domestic foodservice industry seeks avenues for recovery and expansion in 2024, understanding global dining trends becomes imperative. This analysis provides an overview of key markets globally, highlighting common trends as well as unique characteristics of major countries. It examines the impact of factors such as inflation, fluctuations in labor costs, the rise of the experience economy, and the growth of specific categories like K-Food. Supported by consumer survey data, the study identifies consumer trends and discusses how companies in the restaurant sector can respond effectively. Moreover, it presents case studies illustrating innovative responses by restaurants to changing market dynamics. Ultimately, the analysis concludes by outlining future directions and opportunities for the domestic restaurant industry in Korea.

Date and time of the EMI session: 12 June 2024, 10.00-11.15 GMT
Name and title of all speakers involved: Sunny Moon, Research Manager, Euromonitor International & Kevin Han, Research Analyst, Euromonitor International
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