The rising number of dual-income households in India is poised to drive significant retail current value growth for baby and child-specific products in the forecast period. As both parents contribute financially in such households, there is a growing propensity to invest in high quality products for their children that prioritise safety and contain premium ingredients.
The direct-to-consumer (D2C) model is rapidly gaining traction in baby and child-specific products in India, driven by increasing demand for specialised and trustworthy offerings. These brands cater to parents’ preference for safe, high quality skin care and hygiene solutions tailored specifically for infants and children.
Baby and child-specific sun care products are poised to become increasingly relevant in the coming years. As awareness of the need for sun protection and the importance of the application of sunscreen is growing amongst parents, so is the demand for safe and effective products tailored for infants and young children.
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Understand the latest market trends and future growth opportunities for the Baby and Child-specific Products industry in India with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Baby and Child-specific Products industry in India, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Baby and Child-specific Products
Includes products for babies and toddlers aged 0-3 years and products for children under 11 years of age. Adult products with a secondary claim such as ‘suitable for children and sensitive skins’, are not included.
See All of Our DefinitionsThis report originates from Passport, our Baby and Child-specific Products research and analysis database.
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