The tobacco market in Oman is still recovering after the introduction of a 100% excise tax in 2019. In this environment, consumer demand has shifted towards lower-priced cigarettes, while cigarettes volume sales continued to decline in 2022.
Cigarettes and pipe tobacco were the most popular tobacco products in Oman in 2022.
In most areas in Oman smoking is considered taboo, due to religious, but mostly societal, norms. The cultural barriers can even prevent marriages in some areas of Oman.
Premium brands of cigarettes and cigars are usually purchased in Muscat in specific specialist stores by high-income locals and foreigners.
Oman is a country blessed with a very modern road infrastructure and most of the country’s population is concentrated in the coastal corridor between the northern Governorate of Musandam and Muscat, with one-third of the country’s population residing in the Muscat Governorate. As a result, the distribution of tobacco is fairly smooth, despite the large majority of Oman’s territory being covered in desert.
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Understand the latest market trends and future growth opportunities for the Tobacco industry in Oman with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to the following key categories, where applicable:
If you're in the Tobacco industry in Oman, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Tobacco
Passport Tobacco covers the seven major tobacco categories: Cigarettes, Cigars & Cigarillos, Smoking tobacco (made up of Pipe tobacco and RYO tobacco), Smokeless Tobacco (snuff and chewing tobacco), E-Vapour Products (closed and open); Heated Tobacco; and Tobacco Free Oral Nicotine. Smoking paraphernalia such as pipes, rolling papers, lighters or matches, etc., are not included, nor are nicotine replacement therapy (NRT) products, which are part of Euromonitor's Passport Consumer Healthcare database.
See All of Our DefinitionsThis report originates from Passport, our Tobacco research and analysis database.
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