The country’s economy recovered significantly from the pandemic in 2021 and 2022, though this was dampened somewhat by inflation caused by the Russia-Ukraine conflict. Nevertheless, the alcoholic drinks market grew due to a significant increase in socioeconomic activities.
The effects of the COVID-19 pandemic on the alcoholic drinks market in the Ivory Coast included changes in off-trade and on-trade demand, the supply chain and in consumer consumption habits. However, by 2022, the full lifting of restrictions and the resumption of society enabled the market to achieve solid growth.
Attitudes towards alcoholic drinks among Ivoirian consumers have not undergone significant changes since the onset of the COVID-19 pandemic. Despite the changes that were seen in Ivoirian society during 2020 and 2021 as a result of the pandemic, in 2022 alcoholic drinks were once again commonly consumed in the traditional bars and restaurants known as maquis, clubs and restaurants, while off-trade sales remain robust due to the popularity of at-home consumption, while a variety of alcoholic drinks are still consumed at off-trade social events.
A dynamic, diverse and rapidly growing country, Côte d’Ivoire is one of the largest economies in West Africa, with a promising growth outlook and favourable demographic prospects. Economic growth is expected to continue following robust recovery from the pandemic, with GDP growing by 6% in 2022.
Since 2000, Côte d’Ivoire’s road infrastructure suffered considerable damage due to armed conflict, with the major civil war between 2002 and 2004 followed by a further brief civil war from November 2010 to April 2011. However, the government has made road building and reconstruction a priority, with investment in this area supported by strong economic growth.
No changes were seen in the legislation relating to alcoholic drinks during 2021 and 2022.
The 2018 Tax Schedule came into effect on 2 January 2018, sharply raising the excise duty on many alcoholic drinks in order to bring excise duty levels into line with the norms of the West African Economic and Monetary Union (UEMOA). The excise on still light grape wine was raised from 25% to 35% of the MSP, while champagne saw an increase from 25% to 40%.
Demand for alcoholic drinks will continue to rise over the forecast period. Demand will be boosted by an increase in the population and economic growth, which will boost demand for alcoholic drinks and increase the alcoholic drinks market.
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Alcoholic drinks is the aggregation of beer, wine, spirits, cider/perry and RTDs.See All of Our Definitions
This report originates from Passport, our Alcoholic Drinks research and analysis database.
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