The prevailing warmer climate, exemplified by the 2023 conditions across Peru, has notably influenced consumer inclination towards other hot drinks. For instance, the consumption of chocolate-based flavoured powder drinks in Peru is intricately linked with year-end celebrations, representing a crucial income source for companies like Industrias Alimenticias Cusco SA.
Peruvian consumers exhibit an increased awareness of health and wellbeing in their consumption choices. Hence, there is a heightened emphasis on functional benefits in products, aligned with a growing understanding of their impact on one’s health.
High inflation has led consumers towards private label, augmenting their volume share vis-à-vis established brands. Modern retail companies like Cencosud, Supermercados Peruanos, and Hipermercados Tottus have swiftly expanded their offerings in widely consumed foods and beverages, including chocolate-based flavoured powder drinks, directly competing with established brands such as Sol del Cuzco and Winter’s.
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Understand the latest market trends and future growth opportunities for the Other Hot Drinks industry in Peru with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Other Hot Drinks industry in Peru, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Other Hot Drinks
This is the aggregation of Flavoured Powder Drinks and Other Plant-based Powder Drinks. Products can be served hot or cold, and can be mixed with water, milk, or other liquids. Bottled, ready-to-drink flavoured milk drinks are NOT included here and are included in Passport Packaged Food.
See All of Our DefinitionsThis report originates from Passport, our Other Hot Drinks research and analysis database.
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