Other hot drinks is expected to post flat retail volume growth over the forecast period, with chocolate-based flavoured powder drinks remaining the only product. This drink is not an integral part of the Azerbaijani diet and therefore demand can be heavily influenced by even the slightest fluctuation in price.
Despite the growing negativity surrounding sugar consumption in many countries around the world, Azerbaijanis are behind the curve and are not expected to shift away from chocolate-based flavoured powder drinks or look for low-sugar options. The typical Azerbaijani consumer enjoys the indulgence of chocolate-based flavoured powder drinks and the joy that comes from its sweet taste.
The prevailing culture of tea consumption, coupled with the rising popularity of coffee, is expected to leave little space for the expansion of other hot drinks. While cocoa and hot chocolate are already popular, plant-based alternatives like chicory or plant-based drinks are experiencing limited growth.
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Understand the latest market trends and future growth opportunities for the Other Hot Drinks industry in Azerbaijan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Other Hot Drinks
This is the aggregation of Flavoured Powder Drinks and Other Plant-based Powder Drinks. Products can be served hot or cold, and can be mixed with water, milk, or other liquids. Bottled, ready-to-drink flavoured milk drinks are NOT included here and are included in Passport Packaged Food.
See All of Our DefinitionsThis report originates from Passport, our Other Hot Drinks research and analysis database.
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