Rim blocks and rim liquids are expected to lead volume sales growth during the forecast period driven by a number of factors. The increased awareness of hygiene and cleanliness among local consumers has led to a higher demand for effective toilet care products.
Toilet liquids/foam will also show strong rises in volume sales growth during the forecast period, supported by its products’ affordability which positions them as cost-effective choices for consumers, especially in times of economic uncertainty and war. The more competitive pricing of toilet liquids/foam compared to other toilet care alternatives, such as specialised tablets or cleaning services, contributes to their popularity as price-sensitivity rises among Ukrainian consumers.
In-cistern devices is anticipated to enjoy positive volume sales growth in the forecast period. However, despite product potential, in-cistern devices will not rise as rapidly as ITBs or toilet liquids/foams.
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Understand the latest market trends and future growth opportunities for the Toilet Care industry in Ukraine with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Toilet Care industry in Ukraine, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Toilet Care
This is the aggregation of in-cistern devices, ITBs and liquids/powders, mousses, tablets and toilet cleaning systems.
See All of Our DefinitionsThis report originates from Passport, our Toilet Care research and analysis database.
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