Market research on the beauty and personal care industry. Standar...
Market research on the beauty and personal care industry. Standardised and cross-comparable total market sizes, market share and share data, distribution and industry trends and category level information.
Since the pandemic, consumers have increasingly focused on skin care in South Africa as part of self-care routines, supporting elevated demand in 2023. Despite tough economic hardships in South Africa, new skin care brands continued to emerge as many…
Skin care retained its status as one of the best performing categories in the Slovenian beauty and personal care industry during 2023. The category’s strong performance during the year was mainly the result of more regular use of skin care products…
Skin care in Slovakia recorded healthy retail value growth in 2023, partly driven by price increases linked to rising costs and stronger consumer demand. Facial care registered very positive results with strong influence over category growth since it…
In Singapore, skin care saw continued current value growth in 2023, with facial care remaining the largest category and the primary growth driver. Growth was underpinned by several factors, including escalating concerns regarding beauty, health, and…
Skin care in Serbia continued to experience both volume and value growth in 2023, attributed to the introduction of new products, increasing consumer awareness, and the influence of social media. Leading players consistently innovate and enhance…
Skin care continued its revival in 2023 having seen declining volume sales during the early years of the review period. With the pandemic over the local population increased with foreign workers returning to the Kingdom in search of employment…
Skin care was one of the most dynamic categories within beauty and personal care in 2023, experiencing robust growth in both retail volume and current value terms. Romanian consumers are increasingly interested in the regular use of skin care…
In 2023, skin care in Portugal recorded positive retail volume growth, despite high inflation pressure on purchasing power. Portuguese consumers are increasingly concerned about their self-image and facial skin appearance, which is driving growth in…
Skin care in Poland flourished throughout the review period, seemingly unaffected by the impact of the pandemic and prevailing economic challenges, and retail volume and current value growth continued in 2023, with increases in sales across all…
Skin care was a winning category in Peru in 2023, seeing robust value growth and healthy volume growth. This positive trend is supported by the overall health and wellbeing trends which are influencing various beauty and personal care categories, and…
Skin care in Pakistan experienced robust growth in 2023, driven by a combination of factors including population expansion and the increasing participation of women in the workforce. With more women joining the workforce, there is a parallel rise in…
Following a period of exceptional growth fuelled by the pandemic and a rising focus on self-care, skin care in Norway has experienced a slowdown in 2022 and 2023. This can be attributed to the market's increasing maturity. While the pandemic led to a…
Despite continuing high inflation, and also a falling population, skin care in North Macedonia registered some volume growth in 2023. It was also the best performing beauty and personal care product in terms of current value growth. Premium skin care…
In line with the general trend in beauty and personal care, skin care in Nigeria saw strong retail current value sales growth in 2023, but declines in retail volume and value (constant 2023 prices) sales. Like other categories, skin care was hit by…
In 2023, retail value sales of skin care products recorded steady growth. This was largely driven by inflationary pressures, however, as volume sales were muted. Innovation has been a key driver of growth in skin care and recent product launches have…
One of the key factors that has growth in skin care in Morocco in recent years is the widening of the consumer group for these products to include younger women who in the past might not have considered it important to begin thinking about skin care…
Skin care sales slipped into decline in real value terms in 2020, as Coronavirus (COVID-19) negatively impacted the performances in most countries in the Middle East and Africa region. Even in Saudi Arabia, where value sales rose, this was mainly…
Skin care continued to see dynamic growth in current value terms in 2022, continuing on from the strong performance seen in 2021. Sales of skin care were strongly favoured by growing trends towards self-care and wellness, paired with an increased…
Anti-agers continued to thrive in Malaysia in 2023, driving overall growth and development for skin care and leading growth within the category in both volume and current value terms. Anti-agers benefits from regular and frequent new and innovative…
In 2023, skin care in Lithuanian recorded standout retail value growth, while retail volume growth was positive in all areas, bar mass skin care sets/kits. While mass skin care offerings continued to record the strongest sales, there was a visible…