Men's Grooming

Market research on the beauty and personal care industry. Standar...

Market research on the beauty and personal care industry. Standardised and cross-comparable total market sizes, market share and share data, distribution and industry trends and category level information.

Country Report

Men's Grooming in Germany

Jun 2023

Men’s grooming showed considerable retail current value growth in 2022, after a difficult two years due to the pandemic. With the reopening of businesses and the return to working in the office, men in Germany not only resumed the consumption of some…

USD 1,195
Country Report

Men's Grooming in Mexico

Jun 2023

Men's grooming in Mexico continues to face certain challenges. Men's skin care in particular still has relatively low penetration due to perceptions around masculinity which are limiting usage. While there is a growing customer base for men’s…

USD 1,195
Country Report

Men's Grooming in Cameroon

Jun 2023

In the past, be it in barber shops or at home, baby powders were the most common pre-shave products used with surgical spirits used as post-shave lotions to prevent bumps. These were cheaper alternatives coupled with the fact that the availability of…

USD 1,195
Country Report

Men's Grooming in Austria

Jun 2023

Men’s grooming saw a marginal increase in retail volume sales and strong rise in retail current value sales in 2022. This followed two years of decline, largely due to the effects of the Coronavirus (COVID-19) pandemic. The improved performance of…

USD 1,195
Country Report

Men's Grooming in Tunisia

May 2023

After two unprecedented years characterised by the height of the COVID-19 pandemic, 2022 proved to be a year of recovery for men’s grooming in Tunisia. Moreover, despite the economic crisis, men’s grooming in Tunisia remained attractive to many…

USD 1,195
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