Outdoor footwear’s value sales growth (at constant 2023 prices) is expected to gradually slow over the forecast period, as demand for new footwear was largely fulfilled towards the end of the review period. Outdoor footwear tends to have a longer replacement cycle compared to other types of shoes and apparel.
For non-sports footwear, local producers have been posting sluggish sales as they are losing shelf space to imported options from international brands. Local brands are still present in department stores, but their shelf space is shrinking.
South Korea’s leading resell marketplaces are losing momentum. Up until 2022, the resell market was growing rapidly as the “open run” phenomenon - South Koreans’ dash to a store as soon as it opens or waiting in a long queue until the store opens to buy rare items such as Jordan Luka2 or adidas Samba - increased the value of limited edition items and helped those sold at high premium prices.
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Understand the latest market trends and future growth opportunities for the Footwear industry in South Korea with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
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This is the aggregation of children's footwear, men's footwear and women's footwear. Includes all men’s, women’s and children’s outdoor and indoor shoes made of materials as leather, fabric or plastic. Outdoor shoes includes all dress shoes, trainers, sports shoes, sandals, boots, pumps, and high heels. Indoor shoes includes house-shoes and slippers. Items must be new when sold to the consumer; second-hand/used footwear is excluded. Antique and/or vintage footwear is also excluded. Sports footwear (broken out as a separate category) is included in total footwear figure. One pair of footwear constitutes one volume unit.See All of Our Definitions
This report originates from Passport, our Footwear research and analysis database.
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