Consumer spending on footwear is expected to improve from 2024 onwards, with the category continuing to see progressive increases in volume and value growth over the course of the forecast period. Economic recovery and falling inflation will be the main catalyst for the revival in demand, with consumers keen to up their spend on footwear.
As the Danish economy improves, the premiumisation trend is expected to get back on track over the forecast period. This will result in a segment of consumers shifting from cheaper products such as fast fashion brands to more expensive premium brands.
E-commerce is set to remain the fastest growing sales channel for footwear in Denmark over the forecast period. A large segment of new online consumers discovered the benefits of online shopping during the COVID-19 pandemic, and it is likely that a large segment of these consumers will, at least partly, continue with online shopping while new consumers will continue to turn to e-commerce.
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Understand the latest market trends and future growth opportunities for the Footwear industry in Denmark with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Footwear industry in Denmark, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of children's footwear, men's footwear and women's footwear. Includes all men’s, women’s and children’s outdoor and indoor shoes made of materials as leather, fabric or plastic. Outdoor shoes includes all dress shoes, trainers, sports shoes, sandals, boots, pumps, and high heels. Indoor shoes includes house-shoes and slippers. Items must be new when sold to the consumer; second-hand/used footwear is excluded. Antique and/or vintage footwear is also excluded. Sports footwear (broken out as a separate category) is included in total footwear figure. One pair of footwear constitutes one volume unit.See All of Our Definitions
This report originates from Passport, our Footwear research and analysis database.
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