Market research on the beauty and personal care industry. Standar...
Market research on the beauty and personal care industry. Standardised and cross-comparable total market sizes, market share and share data, distribution and industry trends and category level information.
Deodorant sales in Sweden exhibited stagnation in 2023. Volume sales remained flat, with any growth in value primarily driven by inflation and a modest premiumisation trend. Deodorants are considered an essential beauty and personal care product,…
Deodorants in Switzerland posted further positive retail volume and current value growth in 2023. While inflationary pressure on prices stimulated retail current value sales, growth was in line with the retail volume increase. The hot and long summer…
In 2023, deodorants in Taiwan recorded positive retail value growth as retail volume improved in all product areas. Summers in Taiwan are generally hot and humid, and deodorant is, therefore, a popular personal care product, with a variety of options…
Deodorants in Thailand witnessed steady and strong growth 2023, in terms of both volume and current value sales. This was largely due to the continued post-pandemic return to pre-pandemic patterns and habits, with local consumers once again becoming…
Deodorants saw current value growth in the Czech Republic in 2023. This modest value growth achieved in 2023 can be mostly attributed to rising prices rather than increasing demand. Deodorant sticks is amongst the most mature categories in…