Market research on the beauty and personal care industry. Standar...
Market research on the beauty and personal care industry. Standardised and cross-comparable total market sizes, market share and share data, distribution and industry trends and category level information.
In 2023, colour cosmetics drove strong double-digit retail value growth, driven by rising price points. Retail volume growth was positive in areas such as eye make-up, BB/CC creams and lip gloss, with sales driven by a return to pre-pandemic routines…
In 2023, colour cosmetics in Latvia witnessed strong growth in retail volume and current value terms. Although this category is subject to fashion trends, overall demand is generally positive. With consumers fully back to normal in both their…
With COVID-19 related restrictions lifted, the colour cosmetics category witnessed renewed saturation in Kazakhstan in 2023. Product ranges are returning to pre-pandemic levels, reflecting a strong consumer desire after a period of limited choice.…
Colour cosmetics in Georgia registered moderate constant value and volume growth. Lip products in particular performed well, in terms of value growth, in particular for premium products. In the mass segments, foundation and mascara performed strongly…
In 2023, colour cosmetics recorded double-digit retail value growth in Estonia, boosted by rising inflation. Price rises led consumers to be more cautious about their spending, with many not wanting to compromise on quality regarding their colour…
Colour cosmetics saw current value growth in Egypt in 2023. However, volume sales were negatively impacted by the huge leap in prices seen during the year, which occurred in several steps. Prices increased by more than 40% in 2023 following…
2023 was a considerably better year for sales of colour cosmetics in Ecuador in comparison with what was seen in the category during 2022, when sales were still being negatively impacted by the COVID-19 pandemic. In particular, some consumers were…
Colour cosmetics in Denmark registered moderate retail volume and current value growth in 2023. Consumer demand rebounded strongly despite the economic downturn, rising energy costs and higher interest rates, which put pressure on discretionary…
Longwear products continued to gain popularity across colour cosmetics in Costa Rica in 2023. The resumption of pre-pandemic routines was a key driver of demand, in that appreciation for the convenience of longer-lasting formulas increased as…
Even though the war continued into 2023, demand for colour cosmetics still saw strong growth in this year, primarily fuelled by women's desire to indulge in self-care and to try and lift their spirits. The challenging and stressful circumstances…