Paediatric consumer health is expected to see only very modest growth in constant value terms (2023 prices) over the forecast period. Besides the falling birth rate, growth will be restricted by inflationary pressures, at least in the short-term, which will squeeze household budgets.
The competitive landscape for paediatric consumer health is expected to remain relatively consolidated over the forecast period with just a few major players accounting for the majority of sales. A large segment of parents trust well-known brands to deliver products that are both safe and effective for their children and this level of consumer confidence will continue to support strong sales for the key players.
E-commerce is set to continue to see solid growth over the forecast period. Swedish parents are leading increasingly busy lives and enjoy the flexibility of being able to shop at any time of day.
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Understand the latest market trends and future growth opportunities for the Paediatric consumer health industry in Sweden with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Paediatric consumer health industry in Sweden, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Paediatric consumer health
Products only specifically designed, marketed and labelled for children's symptoms. Include paediatric analgesics, paediatric cough, cold and allergy remedies, paediatric digestive remedies, paediatric medicated skin care, nappy (diaper) rash treatments, paediatric vitamins and dietary supplements.
See All of Our DefinitionsThis report originates from Passport, our Paediatric consumer health research and analysis database.
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