NRT smoking cessation aids is expected to post steady growth in retail volume and constant value terms over the forecast period. The cheaper price of NRT gum will prove attractive to consumers seeking to quit smoking.
Many Bulgarians value herbal/traditional medicines over regular OTC options and prefer to choose more natural brands where possible. With an increasing number of Bulgarians using vitamins and dietary supplements for their specific needs, players in this category are launching products that claim to help people quit smoking.
Despite the fact that NRT smoking cessation aids products are becoming less popular among Bulgarian consumers, e-commerce is expected to take market share from brick and mortar retailers. Online retailing is expected to continue to see its share of NRT smoking cessation aids sales grow in the forecast period.
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Understand the latest market trends and future growth opportunities for the NRT Smoking Cessation Aids industry in Bulgaria with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the NRT Smoking Cessation Aids industry in Bulgaria, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
NRT Smoking Cessation Aids
Nicotine-based products such as gum, lozenges, patches, and inhalators used to aid smoking cessation. Exclude electronic cigarettes (e-cigarettes).
See All of Our DefinitionsThis report originates from Passport, our NRT Smoking Cessation Aids research and analysis database.
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