Market research on the home care industry. Our reports feature a ...
Market research on the home care industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and share data, distribution and industry trends.
Unlike many other home care categories, toilet care only experienced a marginal rise in demand during the first year of the pandemic, as consumers relied on bleach and surface care, both carrying lower average unit prices, for their enhanced hygiene…
With inflation still high, toilet care registered a fall in constant value sales, as continuing rising costs hit profit margins. Toilet liquid/foams continued to account for most value and volume sales and also registered the highest growth.…
The notable unit price growth in 2023 has prompted many Finns to optimise their consumption of toilet care products. Consumers are shifting away from in-cistern toilet blocks (ITBs) towards toilet liquids/foams due to their lower cost and the ability…
Toilet care was one of the few categories to see growth in retail volume terms in 2023. Rim blocks saw a return to growth in 2023 with sales benefiting from the convenience of these products as consumers returned to busy lifestyles away from the…
Toilet care in Georgia reported moderate volume growth in 2023. Toilet liquids/foam was the fastest growing category, as it has the widest product assortment with lower unit prices than most other categories of toilet care. Rising hygiene standards…