Market research on the home care industry. Our reports feature a ...
Market research on the home care industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and share data, distribution and industry trends.
Retail value growth was double-digit in 2023, driven by rising price points and inflation. While consumers became increasingly price-conscious, retail volume growth remained positive, with the outbreak of COVID-19 having a heightened awareness of…
Toilet care saw current value growth driven by rising average unit prices as a result of persistent inflation in 2023. Constant promotional activity avoided a stronger consumer switch to private label during the year. On the other hand, consumers…
Overall, retail volume sales of toilet care rose moderately in 2023. As in 2022, this was due to the performance of the dominant type, toilet liquids/foam, and rim liquids, with other categories continuing to see reduced or negligible retail volume…
A continued rise in retail price points is attributed to inflationary pressures driven by higher input and operational costs. With inflation remaining elevated throughout 2023, households exhibit heightened price sensitivity. This results in a shift…
Convenience remained a priority for Swiss consumers in the toilet care category at the end of the review period. With hectic lifestyles and longer working hours, consumers have increasingly looked for products that minimise the amount of time and…