Sustainability will continue to be an important factor for consumers over the forecast period, in line with the increasing attention to the origin and ethical production of products overall. Companies which adopt sustainable practices contribute to preserving the environment and improving the living conditions of local communities and can also attract and retain customers looking for responsible, high-quality products.
Ferrero SpA is expected to retain its leadership in chocolate confectionery over the forecast period. This is due to the company’s ongoing innovations, such as seen with its Kinder Sorpresa and Kinder Gran Sorpresa brands, along with its white chocolate Ferrero Rocher Easter egg.
The forecast period is expected to see the consolidation of existing trends and new innovation developments. An analysis carried out in collaboration between Lindt Italy and Everly (online shopping marketplace) revealed a growing focus on craftsmanship, sustainability, and the blending of different flavours.
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Understand the latest market trends and future growth opportunities for the Chocolate Confectionery industry in Italy with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Chocolate Confectionery industry in Italy, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Chocolate Confectionery
This is the aggregation of tablets, countlines, chocolate pouches and bags, boxed assortments, seasonal chocolate, chocolate with toys, and other chocolate confectionery. Nuts and fruits covered in chocolate are included in this category. Note that chocolate overtly positioned for baking/cooking purposes is excluded from Euromonitor International's confectionery coverage.
See All of Our DefinitionsThis report originates from Passport, our Chocolate Confectionery research and analysis database.
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