Toys and Games

In 2023, video games in Spain saw a significant shift in the static console market after years of negative growth. Nintendo Switch had previously dominated, but this changed with the resolution of stock issues for PlayStation (PS). The introduction…

Static consoles were a key driver of value growth in video games in Italy during 2023, as there had been a delay in product deliveries to Italy during and after the COVID-19 pandemic. Existing console brands are still perceived as relatively new by…

Video games in Germany continued to record positive growth in 2023 as the trend for gaming remained prevalent, ensuring value sales remained significantly higher than pre-pandemic levels. The category has acquired a huge number of gamers in Germany,…

Video games was the big winner in France in 2023, supported by the significant rebound in video games hardware sales, which successfully resolved supply chain challenges previously encountered with static consoles. Moreover, a surge in volume sales…

In spite of continuing high inflation in Turkey, traditional toys and games registered healthy current value growth. The best performing segment was dolls and accessories and this was in part boosted by the launch of the Barbie movie in summer 2023.…