Among the different types of sugar confectionery, boiled sweets will remain prominent as they are accessible to a wide range of income-groups. Boiled sweets are available in different flavours and are affordable for even the most price-sensitive consumer.
There is limited availability of liquorice in Pakistan. However, it could present an opportunity.
With increasing health consciousness among consumers, there is a growing demand for sugar confectionery with a healthier positioning. Companies could capitalise on this trend by introducing sugar-free or low-sugar variants, as well as offering other benefits such as added vitamins.
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Understand the latest market trends and future growth opportunities for the Sugar Confectionery industry in Pakistan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Sugar Confectionery industry in Pakistan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Sugar Confectionery
This is the aggregation of mints, boiled sweets, pastilles, gummies, jellies and chews, toffees, caramels, and nougat, medicated confectionery, lollipops, liquorice and other sugar confectionery.
See All of Our DefinitionsThis report originates from Passport, our Sugar Confectionery research and analysis database.
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