The outlook for sauces, dips and condiments is not overly optimistic for the forecast period. Retail volume sales are expected to continue to decline in the early forecast period, and although a return to growth is projected later in the forecast period, demand is set to remain far lower than the pre-pandemic level, as consumers continue to save money on their grocery budgets.
Due to limited budgets, consumers are expected to prioritise price over brand loyalty when choosing sauces, dips and condiments over the forecast period, which bodes well for private label products, which typically compete with branded products on price. Budget private label products are available for mass consumers.
Pick 'n' Pay Retailers offers its Fresh Creations promotional platform, which links private label fresh food offerings such as meat and vegetables with staples such as pasta and cooking ingredients, including dry recipe sauces. The concept allows consumers to scan a QR code that will give them several recipes and guide them through the store with visual prompts of participating products.
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Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
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Sauces, Dips and Condiments
This is the aggregation of cooking ingredients and condiments, dips, pickled products, sauces, yeast-based spreads, and other sauces, dips and condiments. Excludes: Unpackaged/bulk sauces, dressings and condiments, such as unpackaged herbs and spice or instances where consumers bring an empty contained to be (re)filled. Excludes: Table salt, vinegar, baking ingredients, desiccated coconut, and cooking cream/milk/powder for cooking and baking.
See All of Our DefinitionsThis report originates from Passport, our Sauces, Dips and Condiments research and analysis database.
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