Personal Care Appliances

Market research on the consumer appliances industry. Standardised...

Market research on the consumer appliances industry. Standardised and cross-comparable total market sizes, market share and share data, distribution and industry trends and category level information.

Strategy Briefing

World Market for Small Appliances

Mar 2024

In 2023, small appliances saw growth, as consumers replaced their small appliances purchased during the pandemic, especially as many continue to adopt hybrid or remote working. The industry has strong growth prospects over the forecast period, with…

USD 1,475
Country Report

Personal Care Appliances in India

Feb 2024

While the growth rate for the category slowed marginally in 2023, retail volume sales remained robust due to factors such as rising awareness, new product innovation and launches, and greater mobility. A growing emphasis on hygiene, personal…

USD 1,195
Country Report

Personal Care Appliances in Taiwan

Jan 2024

Although consumers have shifted spending to overseas travelling and eating out, the increasing demand for hair care appliances has driven a lift in retail volume sales in 2023. Generation X and some millennial consumers tend to be more focused on…

USD 1,195
Country Report

Personal Care Appliances in Turkey

Jan 2024

Rising urbanisation and out-of-home lifestyles support growth in personal care appliances, along with a greater number of people in workplaces. Indeed, consumers have been paying more attention to their grooming since the end of the pandemic…

USD 1,195
Country Report

Personal Care Appliances in Austria

Jan 2024

Demand for personal care appliances declined for the second year in a row in Austria in 2023. High inflation remained, and the cost of living rose sharply due to the energy crisis triggered by Russia's invasion of Ukraine. As such, the landscape was…

USD 1,195
Country Report

Personal Care Appliances in Malaysia

Jan 2024

Oral care appliances continued dominate retail volume sales of personal care appliances in Malaysia in 2023 and also posted the most dynamic growth. Heightened hygiene awareness, a by-product of the pandemic's influence, has seen many consumers…

USD 1,195
Country Report

Personal Care Appliances in Portugal

Jan 2024

Personal care appliances witnessed declining volume sales in 2023, following a boom period during the pandemic, when products such as beard and hair trimmers and feminine depilation gained popularity. Consumers remain under financial strain in 2023,…

USD 1,195
Country Report

Personal Care Appliances in Vietnam

Jan 2024

Sales in personal care appliances are supported by rising incomes and standards of living in Vietnam, leading to consumers paying more attention to their appearances. Social media trends are also influencing sales, both in urban areas and reaching…

USD 1,195
Country Report

Personal Care Appliances in the Philippines

Jan 2024

The demand for personal care appliances continued to grow through small lower-priced-brands or unbranded products at the end of the review period. Regardless of the brand name, if consumers find a product that can perform the job, such as for hair…

USD 1,195
Country Report

Personal Care Appliances in Romania

Jan 2024

Personal care appliances see another year of growth in 2023, following the reopening of society after the previous pandemic restrictions. This led to people returning to workplaces and re-embracing their social lives, thus paying more attention to…

USD 1,195
Country Report

Personal Care Appliances in Poland

Jan 2024

Personal care appliances witnessed steady retail volume growth in 2023, although demand has weakened slightly year-on-year, due to the high cost of living. The demand for personal care appliances stems from the growing emphasis on self-care and…

USD 1,195
Country Report

Personal Care Appliances in Nigeria

Jan 2024

Personal care appliances faced a decline in volume terms in 2023, primarily due to adverse economic conditions. High inflation, driven by currency devaluation and fuel price hikes, significantly reduced consumer purchasing power. Consequently,…

USD 1,195
Country Report

Personal Care Appliances in Morocco

Jan 2024

Personal care appliances enjoyed a fuller recovery in sales in retail volume terms in 2023 after recording a significant decline in 2020. Personal care products are largely sold by female sales staff in Moroccan retailers, which reflects the…

USD 1,195
Country Report

Personal Care Appliances in Canada

Jan 2024

Personal care appliances in Canada witnessed another year of decline in market value, a trend attributed to multiple factors. Closure of salon services during quarantine initially surged demand for at-home solutions, but the market has since…

USD 1,195
Country Report

Personal Care Appliances in Hungary

Dec 2023

Hair care appliances held most of the retail volume share among personal care appliances in 2023, with these products attracting more consumers and recording growth. Significant price increases were seen in beauty salons and for consumers. This led…

USD 1,195
Country Report

Personal Care Appliances in the Czech Republic

Dec 2023

Body shavers witnessed a further retail volume decline in 2023, as these products were fast-selling during the outbreak of COVID-19, in line with heightened time spent in the household. As such, body shavers saw a decline compared to the previous…

USD 1,195
Country Report

Personal Care Appliances in Thailand

Dec 2023

During the review period, Korean beauty products, techniques, and styles have captured the attention of consumers worldwide including within Thailand, with this inspiring a new approach to personal care and grooming. One of the prominent aspects of…

USD 1,195
Country Report

Personal Care Appliances in Saudi Arabia

Dec 2023

In a cross-category trend, Dyson’s new pop-up stores across Riyadh and Jeddah, allow consumers to test personal care appliances prior to purchase. The pop-ups are cited as test stores, situated across malls (Panorama Mall, Nakheel Mall, Granada Mall,…

USD 1,195
Country Report

Personal Care Appliances in Mexico

Dec 2023

The COVID-19 pandemic had a significant impact on personal care appliances in Mexico. As consumers worked and studied from home and socialised less, with restrictions on social gatherings like weddings, baptisms, birthday parties and quinceañeras – a…

USD 1,195
Country Report

Personal Care Appliances in Greece

Dec 2023

Value growth in hair care appliances was driven by air styling brushes in 2023, a relatively new category in Greece, posting a strong increase in growth. The value increase also benefited from the entry of Dyson products, which have a retail price…

USD 1,195
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