Home Laundry

Sales of built-in home laundry appliances continued to decline in retail volume terms in 2023 due to the limited popularity of these products in the market. Built-in appliances cater to a niche market segment, primarily targeting affluent consumers…

Hygiene is a key trend seen in home laundry appliances since the era of the pandemic, in line with many health and wellness trends, whereby consumers have been paying more attention to their health and the cleanliness of their surroundings. As such,…

Home laundry appliances in Mexico is another category that has continued to post a robust performance due to the sustained trend of hybrid or fully remote working. The resulting consumer behaviour has inclined towards enhancing domestic efficiency,…

Although washing machines are appliances of high priority and will therefore be replaced immediately if they stop working, the replacement of functioning washing machines was postponed by consumers in 2022 and 2023. This was due to households gaining…

Automatic washing machines continue to see healthy volume growth in 2023, following the sharp rise in purchases in the year prior. Automatic washing machines witnessed exceptional growth in 2022, as consumers invested in these appliances before…