Consumer Appliances

The market for small cooking appliances in Indonesia continues to be dominated by two products, namely freestanding hobs and rice cookers. These products are considered essential by most consumers and as such, saw an increase in demand during the…

Following the reopening of schools and offices, many local consumers have been returning to pre-pandemic lifestyles and thus are more pressed for time. With expansion of the employed female population, households are looking for appliances that allow…

Retail volume sales declined in 2023 due to the rising cost of living and inflation, with many consumers cutting down on purchases of products they felt were unessential, such as small cooking appliances. As such, instead of purchasing new small…

The retail volume growth rate of small cooking appliances is set to slow in 2023, with this trend also expected to continue in the near future. One of the key reasons for this is the removal of all pandemic restrictions, thus local consumers have…

Air fryers is a dynamic category in consumer appliances, posting the strongest growth in retail volume in 2022 while continuing to witness an increase in penetration in 2023. More players have entered the landscape, and the increase in competition…