Consumer Appliances

Sales of consumer appliances through retail e-commerce continue to grow, despite the relaxation of pandemic-related restrictions and the re-opening of physical stores. Consumers increasingly favour shopping online, as retailers continue to offer more…

Consumer Types can be a powerful tool to help companies better understand and appeal to their target markets. Consumers are grouped based on shared traits and preferences, companies can better develop products and marketing campaigns that resonate…

Businesses globally face challenges in consumer markets in the short to medium term, owing to the rising cost of living and increasingly financially cautious consumers. Amidst uncertainty arise opportunities. Income and expenditure insights are…

In the upcoming years, consumers and businesses face an array of challenges, with rising income inequality being among the key ones. Nevertheless, addressing the income inequality through catering to the Bottom of the Pyramid and the Middle Class…

The home cushions consumers from a mindset of resource abundance to one of short-term crisis, ultimately leading to long-term compromise. The sustainable home will be centred on the adoption of new technologies, with properties integrating reuse,…