Market research on the consumer appliances industry. Standardised...
Market research on the consumer appliances industry. Standardised and cross-comparable total market sizes, market share and share data, distribution and industry trends and category level information.
Refrigeration appliances underwent a significant transition in Germany in 2023. Historically, German consumers, renowned for their prudence and judicious spending habits, had been favouring longevity over frequent replacements. This trend became even…
Within espresso coffee machines, fully automated coffee machines continued to progress at a slower pace in volume growth terms. The value of fully automated machines, meanwhile, felt the downward pressure of more intense competition in the market and…
In 2023, health and wellness trends deeply permeated the landscape of small cooking appliances in Germany, echoing a nationwide commitment to healthier lifestyles. Fryers, especially air fryers, continued to see strong growth in 2023. These…
Following a sales slump in 2022, standard vacuum cleaners continued to struggle with a decrease in volumes in 2023. This resulted largely from the fact that 2020 and 2021 had been good years for the category. The era of the pandemic led to consumers…
In 2023, vacuum cleaners in Germany was seeing rising demand for robotic and smart models. As households increasingly integrate smart home ecosystems, these cutting-edge, autonomous cleaning devices have become integral to the modern German…
Increases in retail price levels were seen in 2022; the results of higher input cost, with spikes in prices for raw materials, logistical challenges and rising labour costs. However, while costs remained high in 2023, retail price increases were…
Air treatment products stood out in the Swedish consumer appliances market in 2023 as the category registered a rise in volume sales despite a challenging economic climate, characterised by an increasing cost of living from higher interest rates and…
There was a continued fall in retail volume sales during 2023, linked to rising inflation and declining disposable incomes, with consumers prioritising essential purchases. As such, many Norwegians placed the purchases of big-ticket items on hold,…
The consumer appliances market in Sweden saw volume sales fall in 2023, following higher demand during the COVID-19 crisis when consumer spending was much more focused on the domestic environment. While the decline in volume sales seen in 2023 was in…
A shift in spending from goods to services following COVID-19 impacted sales of dishwashers in 2023, with many consumers deprioritising household purchases. Furthermore, the spike in sales noted during the COVID-19 pandemic led to lower need for…
The dishwashers category witnessed a fall in volume sales in 2023 as it saw some normalisation following the spike in demand witnessed as a result of the COVID-19 crisis, which encouraged consumers to focus spending on their homes and increased the…
A continued fall in retail volume sales was noted in 2023, following a spike in sales noted during home seclusion and COVID-19. In addition, following the lifting of restrictions, household spending priorities have shifted away from appliances to…
Food preparation appliances experienced a strong decline in volume sales in 2023. After the COVID-19 crisis, households shifted their spending priorities away from food preparation appliances towards activities that had been largely curtailed by the…
Retail volume sales fell in 2023, with a boost in sales during COVID-19 leading to fewer buyers during the year. In addition, following the lifting of COVID-19 restrictions, spending has shifted toward experiences and services, with consumers…
Home laundry appliances saw a decrease in retail sales volumes in 2023, representing something of a return to normalised sales levels following the impact of the COVID-19 crisis, which brought forward volume sales in 2020 and 2021. However, the fall…
A rise in retail price levels continued into 2023, with rising costs of raw material sourcing, logistical challenges, and rising labour costs leading to spikes in retail price points. In addition, retailers were overstocked in a post-COVID-19…
Consistent with observations across consumer appliances, sales volumes for large cooking appliances fell in 2023 as they normalised in the wake of a boost in demand during the COVID-19 crisis. The pandemic led to a spike in sales in 2020 and 2021,…
Retail volume growth for microwaves was positive in 2023, despite wider volume decreases for major appliances. Much of this growth was due to microwaves' positioning of being cost and energy-efficient, in addition to being convenient, multifunctional…
Retail volume sales of microwaves fell in 2023. Sales volumes have retreated to more normalised levels following the highs induced by the COVID-19 crisis, which brought an increased focus on the domestic environment and a shift towards cooking at…
A decline in retail volume sales was noted in 2023, reflecting the consumer shift in household spending priorities. Following COVID-19, many consumers shifted from spending on goods to services and experiences, including travelling and consumer…
Retail volume sales of personal care appliances fell in the Swedish market in 2023. This decrease was reflective of a broader shift in household spending priorities. During the COVID-19 crisis, household spending focused on the home. However, as the…
With a spike in retail volume sales noted during the outbreak of COVID-19, there was a retail volume decline in 2023, with consumers having a lower need to replace or buy new appliances. Additionally, rising inflation, higher cost of living, and low…
Refrigeration appliances saw volume sales fall in 2023. The COVID-19 crisis brought forward demand and generated a spike in volume sales in 2020 and 2021 as consumers focused spending on their domestic environments, cooked more and became…
Retail volume sales of small cooking appliances in Norway has registered a double-digit decline in 2023. As in other categories of consumer appliances, the COVID-19 pandemic brought forward purchases of small cooking appliances. Due to a maturity of…
In 2023, sales volumes of small cooking appliances continued to fall, having seen a strong rise in demand in 2020 and 2021 during the COVID-19 crisis. The pandemic brought forward demand for small cooking appliances with volumes and, to some extent,…
There was a slight retail volume decrease for vacuum cleaners in 2023, a contrast to the stronger volume decreases seen in small appliances as a whole. Vacuum cleaners benefited from its wide variety of offerings, with different formats being…
In common with many areas of consumer appliances, vacuum cleaners registered a fall in volume sales in 2023 having experienced a notable increase in demand during the COVID-19 crisis. With consumers spending more time at home during the pandemic,…
Portable air conditioners reported important growth both in retail volume and current value terms in 2023. These products do not require installation and can be used immediately after being bought. During 2023 the soaring demand for air conditioners…
Similar to the pattern seen in 2022, inflationary pressures and reduced purchasing power continued to take their toll on the performance of consumer appliances in Spain in 2023. Another aspect that contributed to the negative evolution of consumer…
Dishwashers saw a double-digit decline in retail volume terms in 2022, with the category continuing to decline in 2023, albeit at a slower rate. Despite inflation and the increase in the average unit price of dishwashers this was not enough to offset…
Sales of food preparation appliances reported a decline in retail volume terms in 2023 for the second year running, albeit the decline was not quite as significant with inflation stabilising to slightly more stable levels. Overall, demand for these…
Demand for automatic dryers continued to drop sharply in 2023, with the category seeing a deeper decline in retail volume terms than the one experienced by the other categories within home laundry appliances. During the pandemic, the demand for…
After the surge in demand for large cooking appliances during 2021, the category experienced a significant decline in retail volume terms in 2022. This pattern continued into 2023, albeit with a slightly more moderate decline than in the previous…
With the arrival of the pandemic in 2020, retail volume sales of microwaves saw a double-digit decline as people spent more time at home preparing and cooking meals from scratch. At the same time, the rapid rise in demand for air fryers also put…
Hair care appliances continued to see healthy growth in retail volume terms in 2023, continuing the pattern seen in the previous two years. Sales were mainly boosted by the strong demand for hair dryers and hair styling appliances. Hair care…
2023 was another tough year for sales of major appliances in Spain, including refrigeration appliances. Despite overall sales of refrigeration appliances reporting a decline in retail volume sales in 2023, freestanding fridge freezers was an…
Coffee machines is the largest category in small cooking appliances but it continued to see declining sales in retail volume terms in 2023. While retail volume sales continued to decline in 2023 sales saw strong growth in current value terms. This…
Spain has a high household penetration rate for robotic vacuum cleaners compared to other European countries, with one in five homes having one of these appliances as of 2023. Robotic vacuum cleaners are growing more sophisticated, and the product…
Retail volume sales of air treatment products are normalising following the fluctuations of recent years, when the COVID-19 pandemic boosted demand. In the post-pandemic era, there has been less immediate need for air treatment products. Household…
In 2022, the government scheme 'Recycle, Replace Appliances' was launched, offering subsidies if consumers replaced old split air conditioners and upgraded to more energy-efficient ones. This contributed to huge growth in sales of split air…
Danish economic conditions have softened in 2023 with the rate of inflation easing and retail prices moderating in most categories. Excess levels of stock have encouraged retailers to pursue price cutting strategies in a bid to stimulate demand,…
Following the recovery from COVID-19, in 2022, consumers moved spending towards services above goods, leading to a decline in sales of consumer appliances. In addition, spending on consumer appliances was heightened during the outbreak, with home…
Retail volume sales continue to decrease in 2023, following the high level demand seen at the height of the COVID-19 pandemic. Many households replaced existing dishwashers during this period as consumers were in lockdown, and so given the lengthy…
Dishwashers recorded a strong increase in retail volume sales during COVID-19. As consumers spent more time at home, due lockdowns and ongoing working from household, many used their dishwashers more, resulting in devices being replaced. Furthermore,…
Food preparation appliances witnessed a strong increase in retail volume sales during the pandemic years, but this was followed by a sharp downward trend in 2022. With so many households having invested during the pandemic, there was less immediate…
The prices of most products in food preparation appliances were subjected to hikes, driven by rising inflation, and an uplift in costs for transportation and manufacturing in 2022. While transport and shipping costs were beginning to normalise, price…
Volume sales decreased for a second consecutive year in 2023, although the downward trend was not as steep as in 2022. Home laundry appliances are still recoiling from a spike in sales at the height of the COVID-19 pandemic in 2020 and 2021. With…
Although washing machines are appliances of high priority and will therefore be replaced immediately if they stop working, the replacement of functioning washing machines was postponed by consumers in 2022 and 2023. This was due to households gaining…
Input costs for manufacturers of large cooking appliances remain elevated in 2023 due to stubborn inflation, putting upward pressure on retail prices. Nevertheless, the growth in price increases has moderated in 2023 relative to the previous year,…
The penetration of freestanding cookers is steadily decreasing year-on-year as trends in kitchen design are unfavourable to these products. Freestanding growth derives solely from replacement purchases and small models targeted at students. The…