Consumer Appliances

Microwaves continued to see healthy growth in retail volume terms in 2023, even recording an improvement on the growth seen in the previous two years. One of the significant factors driving this demand is the shift in eating habits towards consuming…

Despite its higher electricity consumption, microwaves are considered kitchen essentials in Taiwan. As such, the penetration rates of microwaves continued to slightly increase in 2023. COVID-19 did not have a negative impact on its overall sales…

South Korea experienced a 3.7% inflation rate in September 2023, the highest in five months since April. This increase follows a peak inflation rate of 6.3% in July 2022, which then gradually decreased to 2.3% by July 2023. As the cost of living…

In the bustling environment of Singapore, where time is a precious commodity and space is often at a premium, the microwave has evolved from a mere kitchen appliance into a modern day necessity. This transformation can be attributed to several key…

The Malaysian market for microwaves saw a decline in retail volume sales in 2023, continuing from 2022’s dip that followed a period of growth from 2019 to 2021. The decline is partly due to a reduced need for new or replacement microwaves after a…

Microwaves saw a positive impact on its volume sales in the first two years of the pandemic, in 2020 and 2021. This was the period with the most home seclusion, when people needed to cook and eat at home more frequently. Cooking from scratch, warming…

The trend towards urbanisation helped to drive demand for microwaves in 2023, with the category showing significant growth over the previous year in retail volume terms. Modern families, especially in large cities, lead increasingly busy lives and…

Microwaves in India continued to experience muted demand in 2023, as consumers restricted their expenditure during a period of economic uncertainty. There were several other factors, such as the return of domestic help, reopening of restaurants,…

Demand for microwaves is expected to continue to see notable growth in 2023. While the removal of pandemic restrictions was somewhat of a headwind for other cooking appliances, solid growth has continued for microwaves, as busy professionals value…

Similar to small cooking appliances, microwaves is expected to have another tough year in China in 2023, with a projected single-digit decline in volume sales, which are set to fall below 10 million units. On the one hand, demand for cooking…

Large cooking appliances remains in a negative volume slump in 2023, with relatively weak value growth. Large cooking appliances tend to have long lifecycles, with fewer upgrades than seen in many other consumer appliances categories. As such, sales…

All categories of large cooking appliances witnessed retail volume increases in 2023, although there were divergences in terms of the pace of growth. In retail volume terms, built-in models continued to dominate large cooking appliances in the…

Sales of large cooking appliances continued to see steady growth in retail volume terms in 2023 with a slight improvement on the previous year. With the WHO declaring the pandemic to be over in early 2023 and with restrictions lifted this has led to…

Following a fast increase in sales caused by the robust real estate market from 2020 to 2022, large cooking appliances slowed down in 2023. This was especially the case as many subcategories, including built-in hobs and cooker hoods, tend to be…

Demand for large cooking appliances continues to experience decline in 2023, resulting from economic instability and a real estate slowdown that has persisted from the previous year. Local consumers are choosing to continue using their existing large…

Ovens have emerged as an intriguing example of the interplay between aesthetic allure and practical functionality. While these kitchen appliances hold a significant place in modern homes for their visual appeal and potential for culinary…

Large cooking appliances in Malaysia, after experiencing a decline during the pandemic due to economic contractions and increased home seclusion, began to show signs of recovery in 2021. Although the pandemic led to reduced disposable incomes and a…

Large cooking appliances in Japan is composed of built-in hobs, ovens, and both built-in and freestanding cooker hoods. Range cookers are not common in Japan, while ovens is only a small category, as the space in kitchens is usually limited, and the…

Large cooking appliances saw accelerated growth in retail volume terms in 2023, supported by better economic conditions, which prompted Indonesians to upgrade their kitchens with more modern and efficient cooking solutions. Manufacturers also focused…

The category of large cooking appliances remained relatively small in 2023 due to cultural differences, wherein most local consumers rely heavily on freestanding appliances, such as freestanding hobs (included in small cooking appliances), as opposed…

The private housing supply predicted for 2023 has approximately doubled compared with the pre-pandemic period, which is set to lead to an increase in demand for large cooking appliances. Following a spike in new residential housing, especially after…

Entering 2023, the easing of COVID-19 restrictions boosted consumer confidence instantly, as people were able to travel with peace of mind, without the fear of being put into arbitrary lockdowns. However, the prospects for the housing market have…

Home laundry appliances continue to struggle in retail volume terms in 2023, albeit with a slight improvement on the previous three years. It is noted that lower- to mid-income consumers and those living in rural areas are not concerned about…

Semi-automatic washing machines remained the most popular type of home laundry appliances in the Philippines at the end of the review period. Semi-automatic washing machines, which continued to recover from the 2020 slump in retail volume sales…

Sales of built-in home laundry appliances continued to decline in retail volume terms in 2023 due to the limited popularity of these products in the market. Built-in appliances cater to a niche market segment, primarily targeting affluent consumers…

While retail volume growth was positive in 2023, sales were hampered by a shift from spending on goods to services and experiences. As Taiwan ended COVID-19 restrictions at the end of 2022, many consumers were eager to travel abroad. This revenge…

Demand for home laundry appliances is growing in 2023 following a marginal dip in retail volume sales the previous year. The category’s performance is mainly attributed to a significant increase in demand for automatic dryers, while retail volume…

Front-loading automatic washing machines have gained significant popularity in Singapore due to their efficiency, performance, and space-saving designs. In a city where space is often limited, the practical advantages of front- load options make…

Post-pandemic the demand for home laundry appliances has been declining in Malaysia, following a pandemic-era trend of increased investment in such products amid a notable shift towards enhancing home comfort. With travel and holiday plans curtailed,…

In Japan, the front-loading format of washer dryers and washing machines is called the drum type (drum-gata), whereas top-loading products are called the vertical type (tate-gata). Generally speaking, many washer dryers fall under the drum type in…

The use of local laundry services served as a threat to the performance of home laundry appliances in 2023. Indonesian consumers appreciate the value and convenience of these facilities, which enable them to have their clothes washed and dried at…

After a year of strong recovery in 2022, the growth of home laundry appliances marginally slowed in 2023, but demand remained robust due to factors such as increasing penetration, a greater need for convenience-driven appliances, access to financing…

The demand for automatic washer dryers is expected to continue to see notable growth in 2023, driven by an upturn in residential apartments, as well as the removal of pandemic restrictions. As local consumers residing in apartments appreciate…

Overall, home laundry appliances is set to experience another year of single-digit retail volume decline in 2023, driven by the sluggish performance of the leading category in terms of volume sales, automatic washing machines, as well as…

Food preparation appliances continue to perform well, albeit at lower rates of retail volume growth than seen over the past few years. Overall, sales of food preparation appliances are supported by the higher incomes and standards of living seen in…

The overall demand for food preparation appliances continued to decline in 2023. This performance was driven by the ongoing downward trajectory in retail volume sales of blenders, which, nonetheless, continued to dominate demand. Blenders are not…

Food preparation appliances experienced slightly slower growth in retail volume terms in 2023 compared to the previous two years, which was mainly due to the economic slowdown and rising household debt. These economic challenges have significantly…

Following the outbreak of COVID-19, consumers gradually returned to eating out and using food delivery services more frequently. Less time was spent cooking at home, leading to lower expenditure on food preparation in 2023.

Retail volume sales of food preparation appliances are declining for a second consecutive year in 2023. This is a trend evident across the category, with juice extractors experiencing the steepest decline. This is being driven by several factors, but…

While food preparation appliances experienced an uptick in demand in 2020 due to pandemic-induced lockdowns, the positive trend was temporary as the category returned to volume declines in 2021 and 2022, as many Singaporeans started to cook less at…

The market for food preparation appliances in Malaysia saw a slight dip in terms of overall volume sales in 2023, following positive trends established in previous years. The fall was curbed by a sustained interest in cooking at home, particularly…

Blenders is expected to account for over 70% of sales of food preparation appliances in volume terms in Japan in 2023. The performance of blenders is therefore crucial to the performance of the overall category. Blenders is set to see another year of…

Food preparation appliances are already fairly familiar to consumers in Indonesia, especially products such as blenders, food processors and mixers. During 2023, the category benefited from growing sales in volume terms, supported by the increasingly…

Food preparation appliances witnessed flat growth in 2023 due to slow demand as consumers diverted their share of wallet from durables and appliances to essential products. The cost-of-living crisis and inflation resulted in consumers pushing back…

Food preparation appliances is set to see modest retail volume growth in 2023, despite many consumers heading back out to restaurants due to the removal of pandemic restrictions. The end of the long lockdown period caused a resurgence of consumers…

Retail volume sales of food preparation appliances are set to see a single-digit retail volume decline in 2023. With the end of the zero-COVID policy and the full reopening of businesses, including offline restaurants, as well as other foodservice…

Dishwashers are gradually becoming more popular in Vietnam, albeit growth remains at a slow pace and retail volume is only just inching into positive figures in 2023. This forwards performance is attributed to rising incomes and higher standards of…

While society reopened as the threat of COVID-19 and related restrictions eased, many consumers continued to spend more time at home than in the pre-pandemic period. This was either due to lingering health concerns, financial pressures reducing the…

Dishwashers saw strong growth in retail volume terms in Thailand in 2023 with this dynamism being due to various factors, including the new technology that is driving consumers to seek modern appliances. Additionally, the popularity of small capacity…

Since Taiwan re-opened its national border at the end of 2022, many consumers travelled abroad, shifting spending from goods to experiences. This has led to reduced capital spent on dishwashers, in addition to other major appliances. However,…