Uruguay

The Montevideo in Uruguay report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…

Retail volume of sales of nappies/diapers/pants in Uruguay fell considerably in 2023, due to the ongoing decline in the country’s birth rate. In addition, small-scale smuggling from Argentina also impacted local retailers’ sales, although the impact…

Following the outbreak of COVID-19, restrictions on travel and socialising heavily impacted certain non-grocery retailers, as consumers were confided to the household. With the risk of COVID-19 reducing, the government has lifted restrictions on…

During 2023, oral care was one of the beauty and personal care categories that was most negatively affected by cross-border shopping and the informal trade in parallel imports and contraband from Argentina. Throughout the year, huge numbers of…

Chilled and shelf stable dairy desserts registered a decrease in retail volume terms in 2022, but a modest rebound is expected in 2023. During the second half of 2022, the second leading player Cooperativa Nacional de Productores de Leche (Conaprole)…

Other hot drinks recorded a sluggish performance in 2023, driven by the decline in other plant-based hot drinks (yerba maté), which make up the majority of other hot drink sales in Uruguay. The drought in Uruguay impacted the running water. Since it…

Value sales for paediatric consumer health continues to be low in Uruguay and in 2023 it is expected to register a slight decrease in constant value sales, as continuing rising prices cuts into profitability. Analgesics continues to account for most…

Stability and less corruption than peers are cornerstones of Uruguay’s political environment, whilst economic freedom is one of the best regionally. Drought will weigh on short-term economic development, owing to high dependence on agriculture, but…

Plant-based dairy is still underdeveloped in Uruguay with brand and products focused mainly in plant-based milk. However, consumers are becoming more aware about healthier and sustainable options, with new local producers emerging as well as…

Polishes registered a steep volume fall in 2023, with all segments within polish registering a decline. Increasingly polishes are losing out to products within surface care such as multi-purpose cleaners, which are generally more affordable, as well…

Premium beauty and personal care registered another very strong sales performance during 2023, the fourth-year during which double-digit current value growth was registered in the category as demand continued to rise steadily. In particular, sales…

In 2023, the drought and scarcity of safe water sources in Uruguay has compelled locals to make changes to their dietary choices, replacing fresh vegetables and fruit with frozen and shelf stable options. With the ongoing challenges of washing fresh…

In 2023, many Uruguayans are travelling across the border into Argentina to purchase more affordable shelf-stable meat and seafood, as well as cheaper chilled processed red meat. This trend has had a negative impact on local sales in Uruguay, as…

Retail adult incontinence in Uruguay was subject to an increase in small-scale smuggling, but to a much lesser extent than other tissue and hygiene categories. Typically, the most smuggled products are those sold in a relatively small and…

The make-up of e-commerce in Uruguay and the current retail environment has resulted in third party merchants holding considerable value share in the channel. Beyond those third party merchants, grocery retailers have a strong share. Henderson &…

Inflation and ongoing price increases significantly impacted the retail industry in 2022. High price rises led to changing consumer behaviours, with a drop in demand as many were looking to delay significant purchases, reducing and adapting their…

In 2023, retail tissue in Uruguay witnessed further decline in volume sales, with paper towels and toilet paper both affected. These two segments accounted for almost 90% of all retail tissue sales by value. Small-scale smuggling has negatively…

In 2023, rice and pasta registered a decline in retail volume sales, as consumers were deterred by higher retail prices. Rising international cost have plagued dried and fresh pasta in particular, forcing manufacturers to raise prices. Another…

Despite a moderate growth in off-trade volume sales for RTD (Ready-to-Drink) tea in 2023, the overall consumption landscape remains underdeveloped and lacks popularity among Uruguayan consumers. This modest upturn follows a series of declines over…

RTDs was one of the biggest winners in alcoholic drinks in Uruguay in 2023. Amongst the different types of RTDs, spirit-based drinks put in the best performance over the review period as a whole. Growth has been in line with the trend towards…