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Uruguay

Market research on consumer products, commercial industries, demo...

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Uruguay.

Country Report

Carbonates in Uruguay

Jan 2024

The past two years of drought in Uruguay have adversely affected the quality of running water, rendering it unsuitable for human consumption due to its 400mg sodium content. This issue was particularly prevalent in Montevideo, Canelones, and San…

USD 1,195
Country Report

Butter and Spreads in Uruguay

Sep 2023

Butter and spreads registered a modest increase in retail volume terms in 2022 and a similar performance is expected in 2023. As a mature category, there is little room for growth in butter and spreads. However, the category experienced high demand…

USD 1,195
Country Report

Breakfast Cereals in Uruguay

Dec 2023

In 2023, sales of breakfast cereals declined in retail volume and current value terms. The increase in prices, as well as the required health labels, warning about excess levels of sugar, has reduced demand for breakfast cereals. Children´s breakfast…

USD 1,195
Country Report

Bottled Water in Uruguay

Jan 2024

The drought experienced over the past two years in Uruguay severely impacted the quality of running water, rendering it unsuitable for human consumption due to its high sodium content of 400mg. This affected cities like Montevideo, Canelones, and San…

USD 1,195
Country Report

Bleach in Uruguay

Feb 2024

With the pandemic over, there was less frenzied cleaning, and as such bleach registered a fall in volume sales. That being said, there was a slight increase in constant value sales, due to price rises. Bleach is still a popular cleaning product in…

USD 1,195
Country Report

Beer in Uruguay

Jun 2024

Beer emerged as the most preferred alcoholic beverage among Uruguayans in 2023, accounting for more than half of total alcohol consumption. In recent years, there was a clear polarisation in consumption, favouring economic beer on the one hand and…

USD 1,195
Country Report

Beauty and Personal Care in Uruguay

Apr 2024

2023 saw Uruguay’s beauty and personal care industry face declining volume sales as cross-border shopping and the informal trade in parallel imports and contraband smuggled in from Argentina continues to erode demand for products distributed through…

USD 2,750
Country Report

Bath and Shower in Uruguay

Apr 2024

2023 saw bath and shower register significant declines in volume sales and the main factor underpinning this trend is the huge gap that exists in prices between retail outlets in Uruguay and neighbouring Argentina, where the prices charged for a wide…

USD 1,195
Country Report

Baked Goods in Uruguay

Dec 2023

Packaged leavened bread registered a further contraction in retail volume sales in 2023, as strong price increases were brought about by rising costs. Demand has also been curbed by the many Uruguayans crossing the border into Argentina in order to…

USD 1,195
Country Report

Baby Food in Uruguay

Sep 2023

Milk formula registered positive retail volume growth for the third consecutive year in 2023. Price increases are creating some changes to demand, with budget-conscious parents shifting to cheaper alternatives, such as cow´s milk. Since the COVID-19…

USD 1,195
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