Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Uruguay.
2023 saw volume sales contract across numerous key categories of mass beauty and personal care, including mass deodorants, mass hair care and mass bath and shower. These three categories all suffered significant drops in demand during the year as…
Laundry care registered a fall in volume sales in 2023, as a result of a significant number of consumers crossing the border into Argentina to buy laundry care products. Although inflation has soared in Argentina, the depreciation rate against the…
100% juice experienced significant growth in 2023, primarily fuelled by the prevailing health and wellness trend. Consumer inclination towards healthier and natural juice options has surged. The increased demand for vitamin C, prompted by COVID-19…
Insight into income, wealth and expenditure of consumers and households is vital in helping businesses make strategic decisions with regards to which country (or even which region within a country) to enter, which consumer segment to target, which…
Ice cream continued to register positive volume growth in 2022, with another sales increase expected to be seen in 2023. With a number of heatwaves and a hotter summer than usual, the demand for ice cream increased considerably in the summer months…
The number of households is set to increase slightly, while the average household size will remain unchanged in Uruguay over 2023-2028. Single person households will remain the dominant household type but the fastest household expenditure growth is…
In 2023, drought continued in Uruguay, having an ongoing impact on the hot drinks landscape. Lack of water impacted more than half of Uruguay's 3.5 million citizens, leading to significantly slower agricultural production and directly impacting the…
Home insecticides registered a fall in volume sales in 2023. One of the factors leading to the decline was a severe drought. With minimal rainfall, there was less standing water, which meant less breeding ground for mosquitoes, which in turn reduced…
Though home care registered current value growth, both constant value and volume sales fell. This was partly due to a weakening economy, due to a severe drought. However, the main factor impacting volume sales was cross-border shipping into…
Herbal/traditional products are expected to register a slight fall in constant value sales, as continuing rising prices hits profitability. That being said, demand is steady, and there is an increasing range of herbal/traditional products available…