Uruguay

During 2023, oral care was one of the beauty and personal care categories that was most negatively affected by cross-border shopping and the informal trade in parallel imports and contraband from Argentina. Throughout the year, huge numbers of…

Following the outbreak of COVID-19, restrictions on travel and socialising heavily impacted certain non-grocery retailers, as consumers were confided to the household. With the risk of COVID-19 reducing, the government has lifted restrictions on…

Retail volume of sales of nappies/diapers/pants in Uruguay fell considerably in 2023, due to the ongoing decline in the country’s birth rate. In addition, small-scale smuggling from Argentina also impacted local retailers’ sales, although the impact…

Menstrual care in Uruguay witnessed a sharp decline in retail volume sales in 2023, with the category contracting for the second consecutive year. Uruguayans are still buying menstrual care products, but many consumers opted to buy these products at…

While almost all categories of men’s grooming registered negative volume growth in 2023, men’s fragrances was the one category to buck the generally negative sales trends as both mass men’s fragrances and premium men’s fragrances registered…

Dry soup remains the largest category in sauces, dips and condiments, in current value terms. The reduction of imports, largely from Argentina, is hindering retail volume sales in 2023. Category leader Unilever del Uruguay SA leads sales of dry soup…

2023 saw volume sales contract across numerous key categories of mass beauty and personal care, including mass deodorants, mass hair care and mass bath and shower. These three categories all suffered significant drops in demand during the year as…

Laundry care registered a fall in volume sales in 2023, as a result of a significant number of consumers crossing the border into Argentina to buy laundry care products. Although inflation has soared in Argentina, the depreciation rate against the…

100% juice experienced significant growth in 2023, primarily fuelled by the prevailing health and wellness trend. Consumer inclination towards healthier and natural juice options has surged. The increased demand for vitamin C, prompted by COVID-19…

Ice cream continued to register positive volume growth in 2022, with another sales increase expected to be seen in 2023. With a number of heatwaves and a hotter summer than usual, the demand for ice cream increased considerably in the summer months…