Uruguay

The overall volume sales of spirits climbed in 2022. Although the volume sales through off-trade channels of almost all categories fell during the year, the total market volume ended on the positive side. Total volume sales were boosted by the growth…

Uruguay experienced a notable economic upturn of in the previous year but eventually faced a recession due to irregular and insufficient rainfall that evolved into a severe drought by the end of 2022. This prolonged crisis persisted until June 2023,…

In 2022, GDP in Uruguay increased by 4.9%, surpassing pre-pandemic levels, and was continuing to grow in 2023, helping to drive demand for snacks. Tourism, mainly international tourist visitors from Argentina and Brazil, was badly affected during the…

2023 was another year of positive volume growth for skin care as the category continues to benefit from the increasing numbers of local consumers performing their beauty routines at home, rather than relying on the services of professional…

Savoury snacks was recording positive growth in volume and value terms in 2022, with a similar trend expected in 2023. All the categories in savoury snacks were registering increasing sales in 2022, with this also expected to be the case in 2023.…

Sauces, dips and condiments registered a low increase in retail volume terms in 2023, with supply levels normalising after the fluctuations seen in 2021 and 2022. The rising cost of raw materials has been an issue for manufacturers, as well as custom…

The Salto in Uruguay report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…

RTDs was one of the biggest winners in the Uruguayan alcoholic drinks market in 2022. Of the different RTDs segments, spirit-based drinks put in the best performance over the review period as a whole. Growth has been in line with the trend towards…

Despite a moderate growth in off-trade volume sales for RTD (Ready-to-Drink) tea in 2023, the overall consumption landscape remains underdeveloped and lacks popularity among Uruguayan consumers. This modest upturn follows a series of declines over…

In 2023, rice and pasta registered a decline in retail volume sales, as consumers were deterred by higher retail prices. Rising international cost have plagued dried and fresh pasta in particular, forcing manufacturers to raise prices. Another…

In 2023, retail tissue in Uruguay witnessed further decline in volume sales, with paper towels and toilet paper both affected. These two segments accounted for almost 90% of all retail tissue sales by value. Small-scale smuggling has negatively…

Inflation and ongoing price increases significantly impacted the retail industry in 2022. High price rises led to changing consumer behaviours, with a drop in demand as many were looking to delay significant purchases, reducing and adapting their…

The make-up of e-commerce in Uruguay and the current retail environment has resulted in third party merchants holding considerable value share in the channel. Beyond those third party merchants, grocery retailers have a strong share. Henderson &…

Retail adult incontinence in Uruguay was subject to an increase in small-scale smuggling, but to a much lesser extent than other tissue and hygiene categories. Typically, the most smuggled products are those sold in a relatively small and…

In 2023, many Uruguayans are travelling across the border into Argentina to purchase more affordable shelf-stable meat and seafood, as well as cheaper chilled processed red meat. This trend has had a negative impact on local sales in Uruguay, as…

In 2023, the drought and scarcity of safe water sources in Uruguay has compelled locals to make changes to their dietary choices, replacing fresh vegetables and fruit with frozen and shelf stable options. With the ongoing challenges of washing fresh…

Premium beauty and personal care registered another very strong sales performance during 2023, the fourth-year during which double-digit current value growth was registered in the category as demand continued to rise steadily. In particular, sales…

Polishes registered a steep volume fall in 2023, with all segments within polish registering a decline. Increasingly polishes are losing out to products within surface care such as multi-purpose cleaners, which are generally more affordable, as well…

Plant-based dairy is still underdeveloped in Uruguay with brand and products focused mainly in plant-based milk. However, consumers are becoming more aware about healthier and sustainable options, with new local producers emerging as well as…

Stability and less corruption than peers are cornerstones of Uruguay’s political environment, whilst economic freedom is one of the best regionally. Drought will weigh on short-term economic development, owing to high dependence on agriculture, but…