United Arab Emirates

Value sales of consumer foodservice through travel in the United Arab Emirates fully recovered to pre-pandemic levels in 2023. This location benefited from the reopening of borders and the resumption of travel and tourism the previous year, with some…

In 2023, consumer foodservice in the United Arab Emirates experienced robust growth across all three indicators (outlets, transactions, and value sales), propelled by an array of factors contributing to a favourable business environment. The first…

2023 is set to be a strong year for consumer health in the United Arab Emirates. Many categories are expected to see robust current value growth, underpinned by an increase in online distribution channels, as well as an increasingly savvy,…

Despite rising inflation, increasing mortgage rates and interest rates, consumer lending in the United Arab Emirates remains buoyant in 2023. The local economy’s recovery and expansion are influencing the momentum of consumer lending, but…

Consumer Lifestyles offers valuable insights into key consumer attitudes and current thinking, and their impact on purchasing and consumption habits; quantifying behaviours, preferences and motivations, and aligning them with broader trends.

Consumer Types can be a powerful tool to help companies better understand and appeal to their target markets. By going beyond typical demographic-based segmentation, such as age or gender, and grouping consumers based on shared traits and…

This report visually explores everyday habits and behaviours which reflect consumers' beliefs and values, linking behavioural trends with purchase and consumption habits.

New launches of contact lenses in the United Arab Emirates are starting to emerge, although they are premium versions of leading brands from the likes of Johnson & Johnson’s 1-Day Acuvue and Acuvue Oasys, and Alcon’s Air Optix and Dailies (locally…

Despite the considerable growth of hypermarkets and supermarkets, and the increasing use of online ordering for groceries, the active and social lifestyles of consumers in the United Arab Emirates continue to support sustainable demand for…

Retail demand for cooking ingredients and meals continues to grow in the United Arab Emirates. The increase in the expatriate population and the boom in tourism since the easing of pandemic restrictions, are positively impacting retail volume growth…

The increasingly dusty weather in the United Arab Emirates is causing a rise in allergies and respiratory illnesses amongst consumers. In particular, in August 2022 there were so many dust storms that doctors in Abu Dhabi and Dubai issued a warning…

The credit cards category in the United Arab Emirates is set to experience strong growth by all measures in 2023, fuelled by a combination of favourable economic conditions, evolving consumer preferences, and the adoption of new technologies. The…

In 2022, PET bottles were gaining share in dairy products in the United Arab Emirates for a number of reasons. PET bottles are lightweight, which makes them cost-effective to transport. In the United Arab Emirates, where dairy products might need to…

In 2022, supply chain problems were seen, as global disruptions drove up the costs of raw materials, logistics and fuel. Overall, the United Arab Emirates and the region overall were affected in terms of rising costs and inflation. Cost-push…

Contactless payments are becoming increasingly popular in the United Arab Emirates, driven by the convenience and safety they offer. Banks are accelerating the adoption of contactless payment technology, embedding NFC (Near Field Communication) chips…

Demand for deodorants in the United Arab Emirates continued to rise in 2023, driven by greater personal hygiene awareness, health consciousness, social media influence, and the enduring impact of the pandemic, as well as government awareness…

Overall demand for depilatories in the United Arab Emirates remained positive in 2023, although volume growth continued to notably slow, while value growth rose further due to price increases. The category is dominated by hair removers/bleaches in…

Hair loss treatments in the United Arab Emirates has been experiencing increased fragmentation, due to the emergence of numerous new entrants, with the value share of the smallest players, included under “others” set to rise above 50% for the first…

Dietary supplements has witnessed a surge in products targeting beauty and anti-ageing, which reflects consumers’ growing desire for holistic wellness solutions and the “beauty from within” trend. Supplements such as co-enzyme Q10, which is known for…

Gastrointestinal disorders such as gastroesophageal reflux disease (GERD), peptic ulcers, and gastritis are relatively common in the United Arab Emirates. Digestive remedies such as proton pump inhibitors are effective in treating these conditions by…

Technological advances are creating unprecedented change across consumer-facing industries. The Digital Consumer Survey, fielded in March and April, offers insight into the pace and depth of this evolution, tracking consumer behaviour, attitudes,…

Despite the shared mobility industry’s 30% drop in gross bookings in 2020 due to the COVID-19 pandemic, it is expected to rebound, doubling its market size over 2020-2025 in real terms. Some of the key future trends in the industry include the…

Consumer mobility is evolving as urbanisation, sustainability and growing technological savviness are driving demand for travel supported by dynamic payment solutions. Euromonitor International introduces the Digital Payments in Mobility Index to…

Market saturation in the United Arab Emirates, featuring prominent brands across diverse retail channels, poses a hurdle in persuading consumers to choose direct selling. To navigate this competitive landscape, direct selling players must distinguish…

Viva discounters have become popular in the United Arab Emirates due to their affordability, quality products, exclusive offerings, and convenient locations, catering for a wide range of consumers looking for budget-friendly shopping options. Viva's…

In the United Arab Emirates, many local consumers now value the energy-saving capabilities of dishwashers more than their average initial cost of AED2,762 (as of mid-2023). Their primary concern is the dishwasher's electricity and water consumption…

Dishwashing in the United Arab Emirates has been experiencing intense competition among players and retailers. They are striving to distinguish themselves by offering discounts, promoting dual packs and multipacks, and exploring eco-friendly options.…

Demand for dog food in the United Arab Emirates continues to rise, supported by a growing dog population and ownership rate. As an increasing number of consumers in the United Arab Emirates are becoming accustomed to the idea of having dogs as pets…

In 2022, the price of fresh milk increased significantly, and this has continued into 2023. This growth is primarily being driven by pressures of inflation at various levels, which is being seen globally as an impact of the pandemic and other…

The Dubai in United Arab Emirates report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital…

Economies in the Middle East and Africa experienced a downturn in 2020 after continuous expansion since 2015. The COVID-19 pandemic, coupled with slumping oil prices, has disturbed countries’ economic development and distorted public finances.…

The economy in the United Arab Emirates (UAE) expanded in real terms in 2022, driven by increasing public and private consumption, recovery in the tourism and construction sectors and strong external demand. However, over the near term, the country…

The number of health-conscious consumers is on the rise in the United Arab Emirates. Increasing numbers of local consumers are following a balanced diet, and they are selecting healthy food sources. Edible oils is one of the categories in which…

Demand for eggs continues to grow in the United Arab Emirates, despite further price increases. In the first quarter of 2023, the government approved a temporary hike in the average unit price of eggs by a maximum of 13%. This was approved due to the…

Energy drinks in the United Arab Emirates are often marketed using images depicting young adult consumers as enthusiastic, fit, smart and adventurous. This type of advertising can attract children and teenagers, who are becoming increasingly…

Retail current value sales of experiential luxury grew in 2021 and 2022, when restrictions related to the Coronavirus (COVID-19) pandemic were still impacting travel. There is also a desire amongst consumers to spend on experiences rather than…

Eye drops is the leading format for eye-related treatments in the United Arab Emirates, for several reasons. First, eye drops offer ease of application, allowing individuals to self-administer the treatment directly to the affected area. Second, they…

In 2024, eyewear in the United Arab Emirates is experiencing marginal volume growth but solid value growth. This indicates a further rise in average unit prices across the industry and an increase in premiumisation. The surge in spending in premium…

The United Arab Emirates continues its journey towards a cashless society, with the continued adoption of digital payment solutions, contactless cards, and the emergence of supplementary payment platforms or solutions in pre-paid cards that support…

Retail current value sales of fine wines/champagne and spirits grew by 2% in 2023 to AED807 million, as a result of a consumer desire for indulgence after the Coronavirus (COVID-19) pandemic. Socialising at home and in the on-trade channel remains a…

The level of awareness regarding environmental issues associated with traditional fishing is growing in the United Arab Emirates. As a result, local consumers are seeking sustainably-sourced fish and seafood which ensures a stable and long-term…

Despite economic variables, such as inflation and fluctuations in the housing market, demand for food preparation appliances remains resilient. While these factors can influence consumer spending, innovative product offerings and changing consumer…

In terms of retail volume sales in the United Arab Emirates, men's footwear traditionally holds larger share compared to the women's segment, primarily due to demographics. However, women's footwear is experiencing faster growth in both retail volume…

Fragrance in the United Arab Emirates holds significant cultural and traditional importance to local consumers, cementing the nation's reputation as a hub for exquisite scents. Emiratis are renowned for their lavish spending on premium fragrances,…

Demand for fresh food continues to grow across different categories in the United Arab Emirates. The nation is comprised of a diverse population whereby fresh food represents an important component of numerous dishes. With a growing population in the…

Consumption of fresh fruits continues to rise in the United Arab Emirates. The population is growing due to the increasing arrival of expatriates, facilitated by visa programmes. Many people consider moving to the United Arab Emirates due to…

In 2023, value sales of full-service restaurants in the United Arab Emirates fully recovered to pre-pandemic levels, despite a lag in terms of transaction and outlet numbers. However, an increase in unit prices drove higher spend per transaction. In…

In 2023, gardening in the United Arab Emirates experienced significant growth due to the concerted efforts of local and federal authorities to promote home gardening initiatives. Both levels of government actively encouraged the public to engage in…

Variety stores in the United Arab Emirates continued to experience significant growth in 2023, outperforming department stores, the other main channel in general merchandise stores. This was not only due to the affordable prices offered by these…

This report analyses global production, consumption and prices of aluminium. While leading aluminium production giant, China, is struggling with looming energy crisis and disruptions in supply of raw materials, global production of aluminium is set…