United Arab Emirates

In 2023, tissue and hygiene in the United Arab Emirates faced inflationary challenges due to the soaring cost of essential raw materials, such as pulp and energy. Players responded by adjusting prices or reducing pack sizes, prompting consumers to…

In line with the increasing local trend for private label across food and beverages, tea in the United Arab Emirates is also benefiting from the gradual emergence of private label. In the face of moderate inflation and overall fragmentation within…

Thin wall plastic containers are the main pack type used in sweet spreads packaging and were also continuing to gain share in the overall category in 2022. This is because these containers are cost-effective to manufacture, making them an attractive…

Consumers in the United Arab Emirates are increasingly seeking healthier options of sweet spreads, including those with reduced sugar content and fewer additives. In addition, nut and seed based spreads are gaining popularity in the local market,…

Sales of sweet biscuits, snack bars and fruit snacks in the United Arab Emirates are increasingly shaped by rising consumer awareness of health and wellness, leading to strong performances by fruit snacks, primarily dried fruit, and snack bars.…

The majority of consumers aim to positively impact the planet, with over a third identifying as Zero Wasters, creating opportunities as almost half are willing to pay more for sustainable goods. Industries should invest in recycling claims and…

Amidst changing consumer preferences for home care in the United Arab Emirates, including surface care, there is a clear shift driven by the quest for better value for money. As households contend with rising living expenses, a noticeable trend is…

Numerous supermarket chains in the United Arab Emirates continued their expansion efforts in 2023, with notable contributions from LuLu Supermarket, Grandiose Supermarket, and Spar. LuLu Supermarket aims to strategically expand into smaller store…

In 2024, travellers from China have fully resumed their activities due to the easing of restrictions in the country, including a return to the United Arab Emirates. This is helping to boost demand for luxury sunglasses in the United Arab Emirates, as…

Although demand for sun care in the United Arab Emirates continued to improve in 2023, the category’s overall penetration of the local market remained fairly low. This is due to the rise of the “skinification” trend, stemming from consumers' desire…