United Arab Emirates

With the emerging inflation and competitive landscape being reshaped, private label is starting to regain shelf space in many categories, including bottled water. Since water is considered a basic and affordable product in consumers’ minds, private…

The landscape of hotel bookings is undergoing a transformative shift, with direct bookings increasingly challenging the role of intermediaries and encouraging customers to choose a more personalised approach, particularly business travellers. This…

A noticeable shift in consumer demand is impacting bleach, with a transition from pandemic-driven preventive use to cleaning and whitening purposes. This shift has resulted in a slowdown in the category's retail volume growth compared to the surge in…

As a category that is mainly distributed by the off-trade channel, beer in the United Arab Emirates benefited the most from the recent removal of 30% retail sales tax in Dubai and Abu Dhabi. Since Dubai sells greater volumes of beer than any other…

Hair care, which is one of the biggest beauty and personal care categories in terms of packaging unit volume sales in the United Arab Emirates, continued to see relatively dynamic growth in 2022. This benefited the usage of HDPE bottles, the main…

Demand for beauty and personal care in the United Arab Emirates remained strong in 2023. Despite the prevalence of global brands, some consumers, particularly younger generations, increasingly sought local brands such as Huda Beauty. Increased…

In 2023, one significant growth driver of bath and shower in the United Arab Emirates was the increasing interest among consumers in giving these products as gifts. Various products in the category, with their diverse scents, luxurious textures, and…

Demand for baked goods continues to grow in the United Arab Emirates. The local market is a major tourist destination, and the opening of society since the ending of pandemic-related restrictions means that tourism is booming. Events being held in…

The United Arab Emirates has been at the forefront of the travel industry’s recovery, and in 2023, there has been a significant development: the complete resurgence of international travel. This resurgence has led to increasing demand for luggage.…

With milk formula accounting for almost half of baby food packaging unit volumes, and metal tins the dominant pack type in milk formula, this packaging format therefore remains the leading one in overall baby food, given metal tins also has a…