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Tanzania

The world's most comprehensive market research on consumer produc...

The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Tanzania.

Country Report

PEST Analysis: Tanzania

Jan 2024

Although corruption remains a problem and the rule of law is weak, Tanzania’s state finances are sustainable and economic freedom is improving. Economic momentum is robust and inflation is well contained, but reliance on agriculture continues to be…

USD 300
Country Report

Staple Foods in Tanzania

Jan 2024

In 2023, Tanzanian consumers grapple with soaring food prices, particularly for staples like bread, driven by global wheat price hikes and local production challenges due to prolonged droughts. The government supports local brands, raising custom…

USD 2,450
Country Report

Cooking Ingredients and Meals in Tanzania

Dec 2023

In 2023, cooking ingredients and meals has fully recovered from the destruction caused by the COVID-19 pandemic in 2020 and 2021. However, the industry now faces a new set of challenges. The international global fuel hikes and shortages have resulted…

USD 2,450
Country Report

Dairy Products and Alternatives in Tanzania

Sep 2023

Tanzania’s economy continues to bounce back from the effects of COVID-19, with the government investing in local dairy production and raising taxes on imports. The country’s large, affluent middle class underpins the demand for more expensive…

USD 2,100
Country Report

Consumer Health in Tanzania

Sep 2023

In 2023, Tanzania faces high inflation and living costs, causing consumers to favour lower-priced generic medications over pricey international brands. Essential categories, such as analgesics, cough, cold, allergy remedies, and digestive remedies,…

USD 2,750
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