South Africa

2023 is proving to be a tough financial year for South Africans due to double-digit food inflation, rising interest rates and rolling blackouts. Many categories have experienced single-digit unit price growth, which is placing pressure on volume…

Since the pandemic, many consumers have adopted healthy lifestyles that include regular workouts or walks. This in turn has fuelled demand for sportswear, with sales remaining buoyant in 2023. While increasingly busy consumers may have less time to…

For many sports enthusiasts, sports nutrition is a vital part of their daily nutritional routine. Many consumers who use sports nutrition are generally active gym users or even play a sport. Sports nutrition products provide those who are exercising…

While the growth of energy drinks remains more dynamic in South Africa, sports drinks remain popular with local consumers due to the greater participation in activities. Unlike energy drinks, sports drinks do not contain caffeine and work to aid…

White spirits in South Africa, as epitomised by gin and vodka, continued to record positive growth in 2023. Gordon’s Dry Gin aims to regain lost ground in gin by introducing two new flavours. Sunset Orange and Pink Berry have joined its other…