Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in South Africa. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
The prices of essential goods and services such as food and electricity have continued to rise in 2023, despite the relatively lower level of inflation, which moved from 7.0% in 2022 to 5.7% in 2023. Debit card value transactions benefited from this…
Demand for consumer credit gross lending is set to continue to increase in 2023, despite the South African Reserve Bank’s consecutive rises in interest rates to stabilise inflationary pressures. This trend has been driven mainly by declining…
Private label snacks have grown in popularity as South Africans seek affordable alternatives to well-known, established brands. Retailers are capitalising on this trend by investing in research and development to create innovative snacks that cater…
During the review period, there was a clear trend towards smartphones with larger screen sizes in South Africa. This was driven mainly by technological advancements which allowed consumers to perform multiple functions, which until relatively…
Potatoes are a staple for many South Africans, comprising 95% total volume share of starchy roots. Therefore, a reduction in supply and price hikes are impacting local consumers. The supply of potatoes declined in February 2023 to the lowest…
Both retail volume and current value sales of edible oils are set to see strong declines in 2023. After two years of exceptionally strong growth, the average unit prices of vegetable and seed oils have started to normalise over 2023, with prices…
For many sports enthusiasts, sports nutrition is a vital part of their daily nutritional routine. Many consumers who use sports nutrition are generally active gym users or even play a sport. Sports nutrition products provide those who are exercising…
Retail sales of luxury goods in South Africa are expected to grow by 14% in current value terms in 2023 to reach ZAR55.0 billion. The category has continued on the path to recovery with consumers returning to their pre-pandemic work, travel, and…
Consumer demands continued to evolve in 2023, alongside the emergence of new technologies. One notable trend within home video was a growing demand for multifunctional smart TVs, which gave consumers the opportunity to stream their favourite shows…
Switch Energy has introduced three new flavours to its range as limited editions. In 2023, the brand offered 37 different flavours compared to Monster Energy’s 18 flavours, and Dragon’s 17 flavours. Interest in Switch Energy peaked when it introduced…