Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in South Africa. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
The trading environment in South Africa paints a bleak picture; post-pandemic recovery hindered by deteriorating local economic conditions, including erratic electricity supply, weak growth and high levels of inflation. South Africa’s food price…
The pandemic and its subsequent restrictions imposed on travel had a significant impact on the entire tourism industry, including consumer foodservice through travel. This location recorded the most severe declines in 2020, as, whilst all locations…
With COVID-19 restrictions on foodservice outlet trading hours being enforced for a number of years in South Africa, the after effects are still being felt and there is a continued shift from evening to daytime dining. This trend is further…
Sustainability has emerged as a major trend in the packaging industry in South Africa due to a confluence of factors. These include: growing environmental concerns; consumer demand for eco-friendly products; government regulations promoting…
Pens is set to remain the biggest category within writing instruments in value terms in 2023, with pencils also remaining a significant category. Pens and pencils are expected to see positive current value growth rates in 2023 despite the tough…
Connected watches were becoming increasingly popular even before the pandemic, although rising from a low base. Even during the worst of the pandemic sales continued to grow in both retail volume and current value terms, and this is set to continue…
During 2023, many consumers in South Africa have been experiencing tough economic conditions. As a result, they have been cutting back on their discretionary spending due to lower disposable incomes. Similarly, consumers have been prioritising the…
Lab grown diamonds are gaining popularity in South Africa, and the reason for this is twofold. The first reason is that lab-grown diamonds are cheaper. Consumers have seen falling disposable incomes in 2023, and therefore lab-grown diamonds have…
During 2023, many South Africans have been battling to survive financially. Due to consumers being cash-strapped, they have been prioritising the purchase of essential products, including items such as food, fuel, and mortgage or rent. With this…
The legal cannabis market in South Africa has continued to see strong growth on the back of the landmark judgement in 2018, which determined private use and consumption of cannabis as legal within private spaces. As an example, private spaces include…