Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in South Africa. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Fine cut tobacco’s value proposition was helping drive demand for this product in 2022. In comparison to its more expensive competitor, cigarettes, fine cut tobacco does not have to factor in the manufacturing cost of creating a ready-to-smoke…
Despite the growing demand for e-vapour products, and the declining revenue and volumes of cigarettes in South Africa, the latter category continued to represent the largest value share within tobacco in 2023. In understanding this demographic, males…
Traditionally, shisha that incorporates the use of pipe tobacco in South Africa was marketed as safe, and made popular during social events due to a positive perception. It is a product that is fairly popular among the younger demographic. However,…
Dominating value sales of smokeless tobacco, e-vapour products and heated tobacco in South Africa, e-vapour products continued to drive category growth in 2023. The increasing popularity of these alternative products is one of the factors driving…
While retail volume growth of tobacco in South Africa notably slowed in 2023, current value sales continued to soar. The country experienced high inflation during the year, with the price of some household essentials growing by double digits,…