Market research on the soft drink industry. Our reports feature a...
Market research on the soft drink industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends.
Energy drinks grew further in demand in 2023, with positive off-trade volume sales, while a much more dynamic development was noted in the on-trade channels. Energy drinks were still widely sought after in 2023 to boost energy levels either during…
Powder concentrates persist as a traditional product familiar to many Serbians. The area boasts several robust local players in both liquid and powder concentrates, fuelling further development. The escalating prices and decline in disposable income…
Concentrates is not a popular drink in Kazakhstan, with limited and stagnant value sales in 2023. Powder concentrates dominate and consumption is mainly supported by baby boomers who associate powder concentrates with communist times and in…
With consumers spending less time at home, and experiencing busier, more hectic everyday lives again, the use of concentrates became less frequent in 2023, leading to a decline in off-trade volume sales. However, results were positive for the…
As prices rise and disposable incomes decline, Serbians are reassessing their daily purchases, notably reducing consumption of non-essential items like carbonated beverages. Health-conscious consumers are shifting towards healthier alternatives and…