Saudi Arabia

The re-opening of schools has had a major impact on the recovery of many packaged food categories, with other dairy products being amongst them. The return to schools was a major factor in the recovery of chilled dairy desserts, in particular, as…

Thanks to the combined efforts of the government, schools, oral care brands, dentists, paediatricians, and pharmacists, consumers are now more aware than ever of the importance of a regular oral care routine. These factors combined with the increased…

To combat the Kingdom’s relatively high smoking prevalence, legislation and taxes on tobacco products have been implemented to deter purchases of such products. For example, in 2021, the government banned the sale of tobacco to children under 18,…

Inflation has had an impact on nappies/diapers/pants in Saudi Arabia, leading to increased costs for manufacturers and retailers. This is because prices of raw materials and the costs of transportation and production factors have increased due to…

Smartphone sales in Saudi Arabia have been facing a dip in the post-pandemic landscape, after the boost to electronics sales seen during the era of COVID-19. The top brands in the country, namely Samsung (from United Matbouli Group in KSA) which is…