Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Saudi Arabia. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
The dairy products market has maintained healthy growth in Saudi Arabia in current value terms, mainly due to the high rate of inflation, and it is expected that the market will register a better performance in volume terms in 2023 as prices will see…
Fresh milk is seeing a revival in volume sales in 2023 following a decline in the previous year due to the high rate of inflation and the increasing cost of living, which put pressure on consumers. In 2023, however, sales are witnessing healthy…
The re-opening of schools has had a major impact on the recovery of many packaged food categories, with other dairy products being amongst them. The return to schools was a major factor in the recovery of chilled dairy desserts, in particular, as…
Dairy products have established an important role in the diets of many Saudi Arabian consumers. However, in line with many markets around the world, Saudi Arabia is seeing a growing interest in plant-based alternatives that is being supported…
The yoghurt and sour milk products category has shown healthy growth even within the tough economic situation and the slower growth of consumption as a result of the high rate of inflation. The category’s strong performance has mainly been due to its…
Through to 2040, the Saudi population is set to continue rising due to high fertility rates and longer life expectancy, with the average consumer being 37 years old. Generation Alpha will dominate, comprising over a quarter of the population. Income…
Dammam and Jeddah stand as Saudi Arabia’s most economically vibrant cities, boasting the highest per capita GDP. Dammam has the highest per capita disposable incomes, while Jeddah takes the lead in productivity levels. Additionally, Jubail emerges as…
Although per capita income levels are anticipated to increase at a slower pace than the regional average, incomes in Saudi Arabia will remain relatively high by regional standards over 2021-2040. Comprehensive structural reforms and economic…
Saudi Arabia is projected to experience a moderate increase in the number of households between 2022 and 2027. Although couples with children will continue to be the leading household type, the most rapid growth is expected among single person…
Since the pandemic, retail unit volumes of baby food packaging have consistently declined. During the pandemic, mothers – particularly working mothers – had greater time to spend at home looking after their children, and this left them with more time…
Overall confectionery packaging retail unit volume sales in Saudi Arabia returned to growth in 2022, albeit marginal, following pandemic-induced declines due to lack of mobility outside of the home and limited demand for impulse purchases. The…
After a surge in demand for dairy products and associated packaging in 2020 due to pandemic-related home seclusion, retail unit volume sales somewhat normalised the following year as restrictions started to ease and local consumers began to spend…
Demand for ready meals in Saudi Arabia surged during the pandemic as foodservice closures and fears around food delivery drove home-cooking occasions; ready meals presented a more convenient alternative than cooking meals from scratch. Although the…
Already starting to emerge as a trend in Saudi Arabia earlier in the review period, the pandemic heightened local consumers’ awareness of their health and wellbeing and encouraged them to review their dietary and nutritional requirements. Although…
After recording a decline in 2021, retail unit volumes of processed fruit and vegetables packaging returned to growth in 2022. The previous year’s decline was largely due to the normalisation in demand following a huge boom in 2020, when consumers…
In 2022, retail unit volume sales of processed meat and seafood packaging in Saudi Arabia notably increased compared to the previous year’s flat performance, as local consumers resumed their regular, out-of-home lifestyles after the pandemic and…
After the effects of the pandemic and subsequent restrictions started to ease in Saudi Arabia in 2021, retail unit volume sales of sauces, dips and condiments and associated packaging suffered as consumers spent less time cooking at home. However, in…
Glass jars remained the dominant pack type in sweet spreads packaging in 2022. Glass provides excellent protection from the effects of the outside environment, including sunlight, ensuring the product remains unaffected and prolonging its shelf life.…
In 2022, construction grappled with rising interest rates and living costs, affecting residential, industrial and commercial sectors. Government commitments to infrastructure drove demand. Despite cost surges, solid demand allowed passing expenses to…
The global economy is facing weaker growth and increasing fragmentation, as a result of rising geopolitical tensions, especially due to the war in Ukraine and the US-China strategic rivalry. Protectionism, industrial policy and a focus on resilience…