Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Saudi Arabia. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
The market for sweet spreads continued to see positive growth in volume terms in 2023, albeit at a slower pace than the previous year. This was mainly due to the stabilisation of sales via the foodservice channel, following a boom in the aftermath of…
Consumer appliances is seeing steady overall volume and value growth in Saudi Arabia, supported by ongoing urbanisation in the Kingdom. This is further supported by strong inbound tourism and the growth of various industries in Saudi Arabia, in line…
Sales of energy drinks continue to decline in off-trade volume terms. Energy drinks incur a 100% “sin tax” in Saudi Arabia, while there are also other initiatives and restrictions aimed at discouraging the consumption of such products with the…
Other personal lending continues to be an area of interest in Saudi Arabia, as this category primarily constitutes personal loans taken for medical purposes and travelling. This has been particularly prominent since the end of pandemic restrictions…
Bread remains a key area of staple foods in Saudi Arabia with it being the largest category in both retail volume and current value terms. Bread accompanies many meals and therefore sales are not generally significantly impacted by factors such as…